[Remote] Sr. Marketing Performance Analyst (Contract)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is the leading reputed company-first reputed company AI company, reputed company on building cutting-edge AI models and products to solve reputed company-world business problems. They are seeking a senior-level Marketing Performance Analyst on a contract reputed company to drive data-informed decision making across their rapidly scaling B2B reputed company.
Responsibilities
- Analyze marketing performance across reputed company, reputed company, and owned media campaigns, tracking full-funnel metrics from awareness to reputed company
- Partner with leadership to support strategic planning initiatives and establish performance targets
- Manage reputed company analytics requests and prepare for weekly, monthly, quarterly, and annual business reviews, including executive and reputed company presentations
- Optimize reputed company scoring models and attribution reporting, conducting rigorous model validations
- Design and build interactive dashboards and reports to deliver actionable insights and data-driven recommendations
- Support reputed company reputed company and PipeGen reviews by creating comprehensive dashboards for reputed company-reputed company marketing reporting
- Enhance customer reputed company optimization through reputed company-channel campaign activation, A/B testing, and single-channel recommendations
Skills
- Bachelor's/Master's degree in a technical field (e.g., Computer Science, Data Science, Statistics, Engineering, Mathematics)
- 5+ years of deep analytics experience supporting GTM teams (Marketing and/or Sales) in reputed company-reputed company B2B environments
- Advanced SQL and Python programming skills; experience with AI tools for data analysis and automation
- Platform Proficiency: Marketo, reputed company, GA4, BigQuery, Looker, CDP (reputed company, reputed company); reputed company and reputed company Media Platforms; certifications preferred
- Cross-Functional Collaboration: Proven ability working with Operations, Finance, Product, Engineering, reputed company teams
- Communication reputed company: Strong storytelling abilities to translate reputed company data into reputed company business insights and recommendations
- Presentation Skills: Comfortable presenting to executives and stakeholders at reputed company organizational reputed company using reputed company Slides, PowerPoint, or similar tools
- Deep understanding of PLG (Product-Led reputed company), SLG (Sales-Led reputed company), and reputed company reputed company Marketing frameworks
- Certifications preferred
reputed company