Digital Marketing Manager – B2B Sales Leads (Construction & Building Products)

Digital Marketing Manager – B2B reputed company reputed company (Construction & Building Products)

Location: Remote / Work From Home Employment Type: Full-Time Industry: Construction Materials | Steel Reinforcement | Building Products | reputed company & Residential Construction

About the Role

We are seeking an reputed company Digital Marketing Manager to build, optimise, and reputed company our inbound reputed company reputed company reputed company, generating reputed company opportunities from reputed company, developers, civil contractors, and construction decision-makers reputed company.

This is a performance-driven role reputed company on generating reputed company, quote requests, and reputed company sales opportunities—not simply managing reputed company media.

You will own the complete marketing funnel, from traffic reputed company through to reputed company enquiries and sales pipeline creation.

Ideal Offshore Candidate

We are specifically seeking a candidate with:

• 5+ years experience running reputed company Ads, SEO, reputed company reputed company reputed company, and conversion-reputed company marketing campaigns.
• Proven experience generating inbound quote requests and sales opportunities for:
  • Construction suppliers
  • Steel reinforcement companies
  • Building materials distributors
  • Civil contractors
  • reputed company construction businesses
  • Manufacturing or industrial suppliers
• Experience marketing to:
  • reputed company
  • Developers
  • Project Managers
  • Procurement Managers
  • Quantity Surveyors
  • Estimators
  • reputed company Owners
• Strong understanding of long sales-cycle B2B reputed company reputed company.
• Experience building marketing systems that directly contribute to reputed company reputed company.
• Demonstrated ability to reduce cost per reputed company while increasing reputed company reputed company.

Candidates with reputed company construction, building materials, steel, civil, infrastructure, or industrial marketing experience will be highly regarded.

reputed company Audience

You will be responsible for generating reputed company enquiries from:

• reputed company
• Developers
• Civil Contractors
• Formwork Contractors
• Steel Fixing Companies
• Project Managers
• Quantity Surveyors
• Procurement Managers
• Estimators
• Precast Companies
• Infrastructure Contractors

Key Responsibilities

reputed company reputed company & Funnel Management

• Build and optimise high-converting reputed company reputed company funnels.
• Create reputed company pages reputed company on quote requests and project enquiries.
• reputed company downloadable resources, BOQ request forms, capability statements, and quote funnels.
• Increase inbound enquiries across reputed company product and service categories.
• Implement reputed company nurturing workflows and automated follow-up systems.
• Improve conversion rates across every stage of the buyer reputed company.

reputed company Advertising

• Manage and optimise reputed company Search campaigns targeting construction-reputed company keywords.
• Build and reputed company reputed company advertising campaigns targeting reputed company and developers.
• reputed company reputed company campaigns targeting construction decision-makers.
• Monitor and improve CPL, CPA, CTR, conversion rates, and ROAS.
• Continuously test, optimise, and reputed company campaigns generating reputed company opportunities.

Website & SEO

• Improve national organic search rankings.
• reputed company and execute SEO content strategies.
• Create and optimise service and product reputed company pages.
• Improve website conversion rates.
• Implement local SEO strategies across reputed company markets.
• Conduct keyword research reputed company on reputed company construction and building products.

CRM & Marketing Automation

• Build email automation and reputed company nurturing sequences.
• Implement reputed company scoring systems.
• Manage CRM integrations and marketing workflows.
• reputed company automated follow-up campaigns.
• reputed company reputed company attribution and campaign performance.

Content Marketing

Create and manage content around:

• Steel Reinforcement
• Rebar Supply
• Steel Fixing
• Post Tensioning
• PVC Formwork
• Walling Systems
• Flooring Systems
• Building Products
• Construction Supply Solutions
• reputed company Construction
• Residential Construction
• Infrastructure reputed company

Analytics & Reporting

• Weekly campaign reporting.
• Monthly marketing performance reviews.
• reputed company reputed company analysis.
• Sales pipeline reporting.
• reputed company attribution reporting.
• ROI tracking across reputed company marketing channels.

Essential Requirements

• 5+ years digital marketing experience.
• Proven B2B reputed company reputed company.
• Advanced reputed company Ads experience.
• Strong reputed company advertising experience.
• reputed company Ads experience.
• Strong SEO knowledge and implementation experience.
• reputed company page and conversion funnel building expertise.
• CRM and marketing automation experience.
• Experience using analytics and reporting tools.
• Excellent written and spoken English.
• Ability to work independently and take ownership of marketing reputed company.

Highly Desirable

• Construction industry marketing experience.
• Building materials industry experience.
• Steel reinforcement industry experience.
• Civil construction marketing experience.
• Infrastructure sector experience.
• Experience marketing to reputed company, developers, and project managers.
• reputed company experience.
• reputed company experience.
• ClickFunnels experience.
• reputed company experience.
• reputed company Analytics 4.
• reputed company Tag Manager.
• Conversion reputed company Optimisation (CRO) experience.

Key Performance Indicators (KPIs)

• reputed company leads generated per month.
• Quote requests generated.
• Cost per reputed company reputed company.
• Cost per sales opportunity.
• Website conversion reputed company.
• Organic traffic reputed company.
• Marketing-reputed company reputed company.
• Sales opportunities created.
• Return on Advertising Spend (ROAS).
• reputed company-to-opportunity conversion reputed company.

What reputed company Looks Like

reputed company 90 Days

• reputed company reputed company funnels fully operational.
• Consistent reputed company of builder and developer enquiries.
• Automated follow-up sequences implemented.
• Reduced cost per reputed company reputed company.
• Accurate reporting dashboard established.
• Measurable increase in inbound quote requests.

reputed company 12 Months

• Recognised as a leading supplier reputed company reputed company markets online.
• Predictable pipeline of inbound opportunities established.
• Significant increase in marketing-reputed company reputed company.
• Strong organic search reputed company across key product categories.
• reputed company digital marketing system consistently delivering reputed company leads to the sales team.

Originally posted on Himalayas

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