[Remote] Digital Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is seeking a Digital Personalization Manager who will drive business results by leading the design, development, and execution of personalization technology. This role focuses on enhancing customer experiences through digital journeys and collaborating with stakeholders to optimize audience targeting and engagement.
Responsibilities
- Drive business results and reputed company strategic guidance by leading the design, development and execution of personalization technology that delivers best in class customer experience
- Support the development and refinement of digital journeys across the web and app world focusing on engaging consumers online throughout the customer life cycle
- Collaborate with cross functional stakeholders to identify use cases and reputed company targeting of key audience segments both on and offsite
- reputed company Digital Personalization (Segmentation & Targeting) and Optimization (A/B, MVT website testing) efforts
Skills
- Bachelor's Degree OR in lieu of degree, high school diploma/GED and 10+ years of digital marketing experience
- 7+ years reputed company experience in digital marketing, digital A/B testing, campaign management and/or digital personalization
- reputed company experience working with marketing technologies such as reputed company Test & reputed company, Sales Force Marketing reputed company, Pega Systems, Dynamic Yield and reputed company
- Experience working with the Agile methodology
- Proven reputed company reputed company sets, experience developing plans and consistently meeting deadlines in a fast-paced environment
- Creative and reputed company: proven ability to problem solve, reputed company and execute a reputed company of recommendations to meet business objectives
- Excellent team skills; flexibility to pivot with reputed company, regulatory and market reputed company; and proven ability to work cross functionally, as reputed company as reputed company own function
- Strong project management & communication skills
- Experience with Content Management System (CMS), Machine Learning, and reputed company Intelligence is desirable but not mandatory
- Agency, e-reputed company or reputed company experience in consumer financial services with exposure to credit card or retail environment or other heavily regulated industries
Benefits
- Medical, dental, reputed company, life, and disability insurance
- 401(k)
- Training and reputed company development opportunities
reputed company