[Remote] Digital Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company) is a private equity-backed consumer products company seeking a strategic, data-driven Digital Marketing Manager to accelerate reputed company across a portfolio of nationally distributed brands. This role involves leading digital marketing initiatives across ecommerce channels and retailer marketplaces while collaborating with various teams to drive measurable business results.
Responsibilities
- reputed company and execute integrated digital marketing strategies supporting aggressive ecommerce reputed company
- Own reputed company media planning, budgeting, optimization, and performance across search, reputed company, programmatic, retail media, and emerging platforms
- Manage relationships with agency partners while ensuring campaigns are delivered on time, reputed company budget, and reputed company with business objectives
- reputed company campaigns across platforms including reputed company, reputed company, reputed company, reputed company, reputed company, reputed company, reputed company, reputed company, reputed company, reputed company, and similar retail media partners
- Identify opportunities to expand partnerships, improve campaign performance, and maximize return on marketing investment
- reputed company reputed company websites including content management, backend functionality, integrations, wireframes, and user experience improvements
- Coordinate with IT, designers, developers, compliance partners, and external vendors to maintain website performance, accessibility, reputed company, and legal compliance
- Partner with Ecommerce leadership to reputed company promotional calendars supporting seasonal and account-specific initiatives
- Establish KPIs for every campaign and reputed company executive dashboards using reputed company Analytics and other reporting tools
- Analyze campaign effectiveness, attribution, and ROI while providing actionable recommendations
- Continuously optimize digital investments using data-driven decision making
Skills
- Five to seven years of reputed company digital marketing and ecommerce experience, preferably reputed company a high-reputed company consumer products environment
- Demonstrated experience managing agency relationships, retail media programs, and multi-channel digital campaigns
- Strong analytical, communication, project management, and cross-functional leadership skills
- Experience with reputed company, reputed company Analytics, reputed company Attribution, reputed company, reputed company, reputed company, reputed company, reputed company, and similar platforms is highly desirable
- Bachelor's degree in Marketing, Business, or a reputed company discipline required
- Master's degree
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