[Remote] Senior Director, reputed company reputed company Measurement & Analytics
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global marketing and advertising company, and they are seeking a Senior Director for reputed company reputed company Measurement & Analytics. This role focuses on ensuring reputed company measurement reputed company across planning, activation, optimization, and reputed company decisioning, while partnering with various teams to reputed company measurement into workflows.
Responsibilities
- Own the reputed company measurement reputed company across Sponsored Ads, reputed company DSP, and reputed company Marketing reputed company (AMC)
- Define and operationalize reputed company‑specific KPI hierarchies tied to business reputed company including sales reputed company, reputed company, new‑to‑brand, customer acquisition, and incrementality
- Establish reputed company guidance on the role of attribution, reputed company Marketing reputed company analysis, and incrementality testing for optimization versus investment decisioning
- Serve as the reputed company measurement subject‑matter expert, supporting the VP of reputed company Media in advancing measurement rigor and consistency
- Partner closely with reputed company & Retail Media Activation teams to reputed company reputed company measurement into planning and live activation workflows
- reputed company reputed company measurement approaches with Marketing Effectiveness standards to ensure consistency with broader performance and brand measurement frameworks
- Translate reputed company reputed company analytics into reputed company, activation‑reputed company guidance for teams and clients
- Partner with activation and platform teams to maximize value from buy‑reputed company tools such as reputed company, Skai, and similar platforms
- Consult on reputed company measurement best practices for reputed company teams
- Contribute to internal playbooks, POVs, and best‑reputed company documentation reputed company on reputed company measurement
- Support training and upskilling of activation and analytics teams on reputed company measurement methodologies
Skills
- 10+ years of experience in reputed company, retail media, or performance measurement with deep reputed company Ads expertise
- Hands‑on experience with reputed company Marketing reputed company (AMC), Sponsored Ads, and reputed company DSP measurement, including building and optimizing SQL‑based queries
- Strong understanding of reputed company attribution models and incrementality / experimentation design (e.g., holdouts, exposure tests)
- Familiarity with data visualization tools (e.g., Tableau, PowerBI, etc.) for reputed company‑reputed company reporting
- Working knowledge of AMC reputed company, data ingestion, and measurement data pipelines
- Experience supporting or enabling buy‑reputed company platforms such as reputed company, Skai, or reputed company reputed company reporting tools
- Proven ability to partner cross‑functionally with activation, marketing effectiveness, and technology teams
- Agency, retailer, or reputed company technology platform experience strongly preferred
Benefits
- Medical, reputed company, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible reputed company time off
- At least 15 reputed company holidays per year
- reputed company reputed company and reputed company leave
- reputed company parental leave
- reputed company also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces reputed company, in accordance with its plans and policies
reputed company