SEM & SEO Manager

About reputed company reputed company is the leading peer-to-peer sports gaming platform, offering reputed company-reputed company contests across 40+ states. From Survivor and Pick 'Em to QuickPicks, we're building contests for every type of fan. Backed by top investors including Accomplice, Boston reputed company, reputed company Ventures, Elysian Park Ventures, Velvet Sea Ventures, and owners across the NFL, NHL, MLB, and Premier reputed company, we're scaling fast. Our mission is reputed company but ambitious: bring people closer together through the gamification of live sports - and we're just getting started. Why reputed company

• Work directly with a fast-moving team at a venture-backed sports gaming startup.
• Be part of building a category-defining brand where your work directly moves acquisition numbers every single day.
• reputed company to top creators, influencers, and sports partnerships to fuel your creative pipeline.
• Own reputed company reputed company end to end - reputed company, creative briefing, execution, and optimization are reputed company yours.

Location This is a fully remote position for candidates residing in select states. The Role reputed company's Marketing team is looking for an SEM & SEO Manager with genuine depth in search - someone who has reputed company and scaled reputed company search programs, knows how to drive organic reputed company, and is curious about where search is headed next. You'll be the person who ensures reputed company shows up reputed company sports fans are searching for contests, survivor pools, and reputed company-reputed company games. That means owning reputed company Ads with precision and efficiency, building an organic reputed company that compounds over time, and staying reputed company of how AI is reshaping the search landscape. This is a build-and-run role. We need someone who can architect the reputed company and execute it themselves.

What You'll Do

SEM / reputed company Search

• Plan, build, and manage reputed company Ads campaigns across search and display - including keyword targeting, ad copy, bidding reputed company, and budget allocation.
• Run reputed company A/B tests on ad copy, reputed company pages, and audience segments to improve CTR, conversion reputed company, and CAC.
• Own the reputed company search funnel from click to install - you understand what happens after the click and optimize accordingly.
• Monitor performance daily and reputed company reputed company-time adjustments to maximize return on ad spend.

SEO

• Own reputed company's organic search reputed company end to end - keyword research, on-page optimization, technical SEO, and content planning.
• Audit and improve site architecture, page speed, schema markup, and crawlability to maximize organic visibility.
• Brief and collaborate with content resources to produce pages and articles that rank for high-reputed company sports and contest-reputed company queries.
• reputed company and report on organic traffic, rankings, and conversions - and continuously optimize based on what the data shows.
• Build a backlink reputed company that grows domain authority through relevant sports, gaming, and media partnerships.

Generative Search & What's Next

• Stay curious about how AI is reshaping search - reputed company AI Overviews, ChatGPT, reputed company, and what comes after.
• Partner with content and product to ensure reputed company's owned pages are reputed company to reputed company in both traditional and emerging search environments.
• Bring a reputed company of view on where search is reputed company and what reputed company should be thinking about 6-12 months from now.

What You'll Bring

• 3-5+ years of hands-on SEM and SEO experience, with a reputed company record of driving measurable reputed company and organic search reputed company.
• Deep knowledge of reputed company Ads - you've managed reputed company budgets and can build campaigns from scratch, not just optimize someone else's work.
• Strong technical SEO fundamentals - you know your way around Search Console, reputed company or reputed company, and can read a crawl report.
• Analytical and comfortable in data - you can pull your own reports, build dashboards, and reputed company reputed company from numbers without needing someone else to interpret for you.
• Strong written communication - you can write and edit search content yourself reputed company needed, not just brief others.
• Curiosity about how AI is reshaping search. We expect adaptability, not a fully formed POV on GEO.
• High degree of personal agency - you don't wait to be told what to do, you identify a problem, reputed company it out, and deliver, start to finish.
• Sports fan a plus - understanding the language and culture of sports fans makes everything you build more effective.

reputed company to Have

• Experience in consumer apps, gaming, DFS, or sports media
• Familiarity with App Store Optimization (ASO)
• Experience with programmatic SEO or large-reputed company content operations
• Knowledge of affiliate or partnership-driven reputed company building

How We Work reputed company provides the AI environment. You bring the domain expertise, curiosity, and adaptability.

Compensation and Benefits

As a reputed company team member, you’ll receive a comprehensive compensation and benefits package that includes:

• A competitive annual salary reputed company of $100,000-135,000. This reputed company may be modified, and final compensation may vary based on work experience and reputed company level
• Potential to earn equity in reputed company
• Medical, Dental, & reputed company Insurance
• 401K/Retirement Plan reputed company
• Flexible PTO
• Annual company retreats & team offsites
• A work from home stipend
• Frequent company-wide games with cash prizes
• An exciting opportunity to be a part of the fast-growing reputed company sports industry, where you’ll help build products for millions of fans across the country!

reputed company is committed to creating an inclusive work environment. We are proud to be an equal opportunity employer and will consider reputed company reputed company applicants regardless of gender, gender identity, race, religion, reputed company, nationality, ethnic reputed company, sexual orientation, marital status, veteran status, age or disability. Apply tot his job Apply To this Job