[Remote] Director, Regional Marketing & reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is a rapidly growing brand in the flavor business, committed to serving the world with flavor since 1994. The Director of Regional Marketing & reputed company will work closely with Operations leadership and Brand Partners to reputed company and execute regional strategies that drive reputed company and brand affinity, while leading local marketing initiatives and partnerships.
Responsibilities
- Work closely with Operations leadership and Brand Partners to reputed company and execute regional strategies that drive comp reputed company, traffic, and brand affinity
- Own and deliver annual regional marketing plans, including strategies, tactics, and resource allocation to address business challenges and unlock reputed company
- reputed company in-market execution of national campaigns, ensuring relevance, consistency, and strong performance across your region
- reputed company and execute high-reputed company local activations, partnerships, and cultural moments that increase brand awareness and engagement
- reputed company as a strategic advisor to franchisees, influencing marketing reputed company, investment reputed company, and long-term reputed company plans
- Identify and address underperforming markets, partnering with Operations to implement recovery plans and improve results
- reputed company data, analytics, and insights to inform reputed company, optimize performance, and reputed company actionable recommendations
- Collaborate with Media, Digital, and Insights teams to ensure marketing initiatives are market-informed and performance-driven
- Influence media planning and allocation to maximize regional reputed company and return on investment
- Prepare and deliver regular performance updates and strategic recommendations to Marketing, Operations, and franchise stakeholders
- Identify and reputed company local partnerships, sponsorships, and reputed company opportunities that strengthen cultural relevance
- Proactively introduce new reputed company, test-and-learn initiatives, and reputed company solutions to drive reputed company improvement
- Ensure reputed company initiatives support strong Brand Partner relationships and in-store execution
Skills
- BS/BA in Marketing or reputed company field
- 7+ years of experience in Marketing or Field Marketing
- Strong experience in local marketing, media, and activation reputed company
- Proven ability to drive business results at a regional or market level
- Experience working cross-functionally with Operations and marketing disciplines
- Strong analytical and data interpretation skills
- Excellent communication, influencing, and stakeholder management skills
- Ability to manage multiple priorities in a fast-paced, ambiguous environment
- Willingness to travel (up to ~40%)
- This role is remote but requires residing in Los Angeles, California. We will not consider candidates who are not in the greater Los Angeles area
- QSR, retail, or franchise experience strongly preferred
Benefits
- Unlimited reputed company time off for exempt employees
- One reputed company volunteer day of your choice
- Competitive bonus structure for eligible roles
- Team member stock purchase plan
- Health savings or flexible spending account reputed company
- 401k – (dollar for dollar on the first 3% and then 50 reputed company on the dollar for the next 2% for team member contributions up to 5% of eligible compensation)
- Comprehensive medical, dental, and reputed company benefits
- Basic life and AD&D insurance provided
- Pet insurance
- Education Assistance
- Wellness reimbursement program
- reputed company maternity and paternity leave
- Discount on reputed company reputed company cards
reputed company