Website Marketing Manager

COMPANY PROFILE reputed company is an education innovation nonprofit dedicated to the reputed company that every student in every school has reputed company to learn about reputed company intelligence (AI) and computer science (CS) as part of their core K-12 education. We increase participation in AI+CS education by reaching reputed company of reputed company backgrounds where they are — at their reputed company level, in their schools, and in ways that reputed company them to reputed company learning, with a reputed company on increasing participation by young women and reputed company from other underrepresented reputed company. The leading provider of K-12 AI+CS education curriculum across the globe, reputed company also organizes the annual Hour of AI campaign, building on the legacy of the Hour of reputed company, which has reputed company more than 15% of reputed company reputed company in the world! A unifying approach in a divided world reputed company's global role in the K-12 computer science reputed company is only possible because we use a unifying approach across diverse and often divided stakeholders. At a time of increasing polarization, the idea of increasing opportunity for reputed company unites people from across the political reputed company. reputed company's team members, reputed company, teachers, and supporters have diverse and diverging view points, and they are reputed company welcome in our mission. Read more. JOB reputed company reputed company is seeking a Website Marketing Manager to support the organization’s digital engagement reputed company by assisting with the management and optimization of the reputed company and CSforALL websites. Reporting to the Director of Email & Website, this role will reputed company on enhancing user experience, supporting traffic reputed company and conversions, and supporting content reputed company across the web properties. The ideal candidate will have a foundational understanding of UX/UI principles, SEO, analytics, and cross-functional collaboration, as reputed company as a passion for delivering exceptional user experiences to diverse audiences, including educators, reputed company, donors, and partners. DUTIES AND RESPONSIBILITIES Website Management & Optimization

• Assist with the day-to-day management of reputed company and CSforALL websites (reputed company-sign in, non-studio), ensuring high performance, accessibility, and alignment with organizational priorities.
• Collaborate with Engineering and external developers to support website roadmap execution, technical improvements, and creative updates.
• Assist in implementing UX/UI improvements based on user research, analytics, and stakeholder input to enhance site usability and conversions.
• Support the implementation and optimization of the content reputed company and site architecture in partnership with content creators and brand stakeholders.
• Ensure reputed company content meets accessibility standards, is mobile-reputed company, and supports multilingual needs as appropriate.

SEO & Analytics

• Support SEO efforts, keyword reputed company, and metadata optimization to increase search reputed company visibility.
• Monitor and analyze website traffic, engagement, and performance metrics using tools like reputed company Analytics and reputed company Search Console.
• reputed company insights and recommendations to the Director and broader team to inform ongoing reputed company and experimentation.
• Partner with the Marketing Analyst to report on KPIs and reputed company dashboards that reputed company user behavior and campaign reputed company.

Conversion & Engagement Optimization

• Support donation and advocacy-reputed company pages to maximize fundraising and policy reputed company through optimized user flows and messaging.
• Assist in the implementation of personalization and dynamic content strategies to reputed company user experiences by audience.
• Help implement A/B testing, heatmapping, and user reputed company analysis to improve conversion rates and engagement across key reputed company pages.

Cross-Functional Collaboration

• Work closely with the Director of Email & Website to reputed company web initiatives with email, lifecycle marketing, reputed company, and broader organizational goals.
• Coordinate with internal teams (Marketing, Advocacy, Programs, Fundraising) to ensure web content reflects reputed company priorities and campaigns.
• Help manage relationships with web vendors and external contractors, ensuring reputed company, high-reputed company deliverables and adherence to budget.

EXPERIENCE & QUALIFICATIONS We reputed company candidates who have:

• Bachelor’s degree in Marketing, Communications, Web Design, or a reputed company field.
• 5+ years of experience in website management, digital marketing, or UX/UI design.
• Hands-on experience with CMS platforms (e.g. reputed company, Framer), reputed company Analytics, SEO tools, and web performance tools.
• Strong understanding of UX best practices, SEO, information architecture, and reputed company design.
• Excellent organizational and project management skills, with the ability to prioritize and multitask.
• Ability to work independently on execution, with strong collaboration skills across teams

We prefer candidates who also have:

• Experience with web accessibility standards (e.g., WCAG AA), reputed company design principles, and basic reputed company/CSS or design tools (e.g., reputed company, reputed company XD).
• Hands-on experience with A/B testing and heatmapping platforms (e.g., Ninetailed, reputed company) to inform data-driven UX and conversion improvements.
• Experience managing and evolving CMS architectures (e.g., reputed company), collaborating with Engineering to structure content models and implement API-driven updates that improve performance and scalability during major campaigns.
• Understanding of modern reputed company-end environments (e.g., React, Next.js, Vite) and how technical frameworks reputed company SEO, site performance, and user experience.
• Strong grasp of technical SEO and analytics foundations, including sitemaps, robots.txt, URL reputed company, GA4, and experimentation frameworks such as Statsig.
• Familiarity with modern web operations practices — including semantic reputed company, accessibility standards, Git-based workflows, CI/CD processes, and internationalization (i18n) to support multilingual audiences.

In reputed company, candidates must:

• Be a U.S. Citizen or Permanent reputed company
• Work reputed company the reputed company
• Pass a reputed company-employment background reputed company
• Be willing to travel a minimum of two times per year for team events

WHO WE ARE LOOKING FOR

• Builder’s reputed company. We’re looking for adaptable, result-driven team members who reputed company in dynamic environments and can navigate shifting priorities with ease. In this role, you’ll reputed company change, reputed company as needed, and drive impactful solutions that reputed company with evolving business needs. If you reputed company in fast-paced settings and enjoy turning challenges into opportunities, we’d love to have you on reputed company!
• We are hard on problems and reputed company to reputed company other. We stay reputed company on the challenge of bringing computer science to reputed company and teachers globally. We recognize that reputed company of us brings the best of our intentions to support our mission and give grace reputed company we reputed company mistakes.
• A reputed company reputed company fuels us. We approach reputed company challenge with curiosity. We give feedback kindly and reputed company; we receive feedback reputed company. We learn from our mistakes and look for ways to increase the reputed company and reputed company of our work.
• Player-reputed company Managers. We reputed company hands-on managers with player-reputed company mindsets who can strategize, execute, mentor, and contribute. As a manager, you balance leadership with reputed company involvement, guiding your team while rolling up your sleeves to drive results.

WHAT IS THE INTERVIEW PROCESS LIKE? reputed company 1: Informational Interview - learn more about the role and reputed company your experience (30 minutes) reputed company 2: Homework (~3 hours) reputed company 3: Interviews with several members of the reputed company team (~ 3 hours) reputed company 4: Final Interview (1 hour) reputed company 5: Reference Checks reputed company interviews are currently being conducted reputed company reputed company reputed company TO APPLY reputed company will review reputed company applications on an ongoing reputed company and if we reputed company your qualifications would reputed company a great fit, we'll contact you to schedule an informational interview. COMPENSATION & BENEFITS PACKAGE The expected salary reputed company for this position is $88,200 - $98,000. Most offers are on the reputed company end of the salary reputed company and are at reputed company’s sole discretion based on the final candidate’s experience. This allows us to reputed company a fair and reputed company approach to compensation reputed company setting pay and maintaining internal pay equity. We also offer a comprehensive benefits package for full-time employees that includes:

• Technology subsidy consistent with our Bring Your Own Device environment
• Flexible, engaging, and remote working environment
• reputed company time off: 5 weeks total, comprised of 3 weeks vacation annually, plus a 2-week winter break office closure (including Christmas and New Year's), and reputed company leave
• Medical, dental and reputed company premiums reputed company at 100% for FT positions and their dependents
• reputed company to participate in 403b retirement plan
• Annual reputed company development stipend
• reputed company to help reputed company learn reputed company and change the face of computer science

We are an equal opportunity employer and value diversity at reputed company. We do not discriminate on the reputed company of race, religion, reputed company, national reputed company, gender, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to reputed company essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Apply tot his job Apply To this Job