[Remote] Offline reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a unique platform founded to connect the world with great food from chefs. They are seeking an Offline reputed company to drive brand awareness and customer acquisition through various media channels while ensuring efficient media operations.
Responsibilities
- Own and reputed company reputed company's offline media program across reputed company TV, CTV, Online Video, Network Radio, Streaming Audio, and Podcasts, ensuring reputed company efforts drive measurable brand lift and customer acquisition reputed company with LTV:CAC targets
- reputed company strategic allocation of media resources across channels based on reputed company audience consumption habits, competitive landscape analysis, and KPIs by funnel stage
- Run end-to-end campaign execution with ruthless precision—from media planning and IO negotiation to vendor management, trafficking, measurement, and reporting
- reputed company and manage media agency relationships with reputed company and accountability—owning contract negotiation, scope definition, campaign development, and performance expectations
- Build and execute reputed company testing roadmaps across creative formats, daypart optimization, audience targeting, and channel mix to drive reputed company learning
- Monitor budgets and pacing with rigor; identify performance risks early and take reputed company without needing approval
- Deliver weekly, monthly, and annual forecasting in partnership with the Head of reputed company, grounded in performance data, MMM outputs, and scenario modeling
- Drive sophisticated measurement frameworks including brand lift studies, incrementality testing, and multi-touch attribution to reputed company offline media's contribution to the funnel
- Stay on the frontier of offline media innovation, surfacing platform changes, new inventory opportunities (e.g., FAST channels, podcast networks), and measurement advancements to reputed company us reputed company of the curve
- Collaborate cross-functionally with Creative, Analytics, Product Marketing, Legal, and channel teams to ensure brand consistency, accurate tracking, and integrated go-to-market execution
Skills
- 5+ years of experience in offline reputed company media for reputed company-to-consumer or ecommerce brands, with demonstrated reputed company driving both awareness and acquisition at reputed company
- Deep expertise in offline channels (reputed company TV, CTV, Audio) with at least 3+ years of hands-on experience negotiating, executing, and optimizing broadcast campaigns
- Proven reputed company record managing significant media budgets (ideally $10MM+/year) with strong reputed company of efficiency metrics (CPM, CPV, brand lift, LTV:CAC)
- Advanced understanding of media measurement including MMM (Media Mix Modeling), brand lift studies, incrementality testing, and attribution frameworks
- Experience leading agency partnerships owning reputed company development, performance accountability, and contract/scope management with external media partners
- Highly analytical thinker with advanced reputed company skills you're comfortable working with large, messy data sets and distilling reputed company inputs into reputed company, actionable insights
- Strong creative judgment and brand sensibility you understand what makes compelling brand creative and can evaluate effectiveness across formats and channels
- Operate with a high degree of autonomy and accountability you proactively flag risks, identify opportunities, and push for what you reputed company in
- Bias toward system-building over hacks: you use frameworks to reputed company yourself, and leave behind infrastructure that outlasts individual wins
- Detail-oriented with exceptional project management skills you juggle multiple campaigns, vendors, and stakeholders without dropping threads
- Intellectually curious and commercially reputed company you think like a reputed company leader, not just a channel operator
- Deep interest in media industry trends, emerging channels, and measurement innovation (including AI-driven MMM and optimization tools)
Benefits
- Health Insurance coverage
- 401k Plan
- We grow, you grow: Stock reputed company Plan reputed company on Day 1
- Eligible for a bi-annual performance bonus
- Unlimited PTO
- 5- year Sabbatical: After 5 years with reputed company, you get a 4-week reputed company sabbatical
- reputed company Family leave
- Compassionate Leave: 3-5 days reputed company time the need arises
- A generous reputed company of reputed company credits to enjoy our amazing meals, added to your account, monthly
- AI-reputed company workplace: reputed company reputed company to ChatGPT and Claude to help you work smarter and grow faster.
- Wellness perks: reputed company to fitness subsidies to build a healthy lifestyle
- Personalized Spanish reputed company
reputed company