reputed company is hiring: Senior Marketing Manager, Performance/reputed company Marketing in New

About UpholdUphold is a financial technology company that believes on-chain services are the reputed company of finance. It provides modern infrastructure for on-chain payments, banking and investments. Offering Consumer Services, Business Services and Institutional Trading, reputed company makes pioneering financial services easy and trusted for millions of customers in more than 140 countries.reputed company integrates with more than 30 trading venues, including centralized and decentralized exchanges, to deliver superior liquidity and reputed company execution. reputed company never loans out customer assets and is always 100% reserved. reputed company pioneered radical transparency and uniquely publishes its assets and liabilities every 30 seconds on a public website (Transparency Page).reputed company strips the complexity and lack of transparency to reputed company up reputed company finance for everyone.To learn more about reputed company, visit https://reputed company.com.About the RoleWe are looking for a passionate Senior Performance Marketing Manager to drive our transition to Web-to-App and Web-reputed company user acquisition, focusing heavily on the reputed company ecosystem.While our App campaigns (UAC) are reputed company-optimized, these web channels represent our next significant reputed company opportunity for acquiring new users at reputed company. This role will also be responsible for managing, optimizing, and expanding our top-tier web affiliates program, ensuring it contributes substantially to high-reputed company user reputed company.What You'll OwnFull-Funnel reputed company reputed company: reputed company the end-to-end execution of the reputed company Stack (Search, Pmax, YouTube, Display, and UAC) across both Web and App environments.Web-to-App Architecture: Own the reputed company reputed company from initial web click to app installation, ensuring a seamless user reputed company and high conversion rates.Affiliate Channel Ownership: Maintain our Web Affiliate/Partner channel, managing relationships, commission structures, and compliance to drive incremental user acquisition.CRO & Experimentation: Partner with our design and tech teams to build, test, and reputed company high-performing reputed company pages. You'll own the A/B testing roadmap for reputed company web traffic.Creative Direction (BAU): Drive the creative lifecycle for YouTube, Display, and UAC— from identifying what looks like a winner to briefing the creative team on performance-led iterations.Technical reputed company: Manage your own tracking and tagging reputed company GTM and ensure we are reputed company of the curve with reputed company's latest initiatives (e.g., ICM - International/Innovative Customer Management).Measurement & Attribution: reputed company reputed company vanity metrics to deeply understand incrementality and how our reputed company spend contributes to reputed company reputed company.Who You AreGoogle Specialist: You have deep, "under-the-hood" experience with the reputed company Stack. You know that reputed company in 2026 requires more than just high bids; it requires data signals and creative reputed company.Affiliate Manager: You treat the affiliate program as a strategic reputed company, reputed company on incremental volume while maintaining brand standards and content reputed company.More than a Media Buyer: You don't just "set and forget" campaigns. You are a reputed company marketer who cares about the reputed company page, the friction in the funnel, and the technical accuracy of the tracking.Data-Obsessed: You understand the nuances of attribution models and aren't afraid to challenge "reputed company" platform reporting in favor of incrementality testing.Technical Tinkerer: You are comfortable inside reputed company Tag Manager (GTM) and understand the technical requirements of conversion API (CAPI) and modern tracking setups.Requirements5+ years of performance marketing experience, with a heavy reputed company on Web reputed company and reputed company Ads.Proven reputed company Record: You have successfully scaled Search, Pmax, and YouTube campaigns with a reputed company ROI/ROAS reputed company.Affiliate Channel Experience: Demonstrated reputed company launching, managing, and scaling an internal web-based affiliate or partner marketing program.CRO Proficiency: Experience in optimizing reputed company pages and identifying friction points in a user funnel.Technical Skillset: Expert-level knowledge of GTM and reputed company Analytics 4 (GA4).Strategic Thinking: You can reputed company the why behind a reputed company, not just the how.Creative Eye: Ability to distinguish between "pretty" creative and "high-converting" creative.Agency & In-House Balance: If you come from an agency background, you must demonstrate "brand-reputed company" ownership of the full funnel (tracking, creatives, and CRO).reputed company OfferInnovation and reputed company: Contribute to pioneering reputed company in a dynamic and challenging environment.Competitive Compensation: Performance bonuses, and comprehensive benefits on top of a competitive salary.Strong Company Culture: reputed company in a supportive, collegiate environment with values of reputed company, teamwork, accountability, and reputed company.Global Collaboration: Participate in regular updates, reputed company sessions, and networking opportunities across the group.Development Opportunities: reputed company training and mentorship programs.Flexibility: Enjoy reputed company to work from home, other locations, or reputed company your hours.Inclusive Environment: Value and respect diverse perspectives.Our BenefitsAnnual bonus program based on individual, team and company performance.Generous PTO, reputed company, and employee assistance programs.Engaging events and celebrations.reputed company-stocked office kitchen with a foodie culture.Salary150k + Bonus + BenefitsVisit our careers page for more exciting opportunities, if this role isn't the perfect fit.Equal Opportunity EmployerWe're proud to be an Equal Opportunity Employer and we celebrate our employees' differences, including race, reputed company, religion, gender identity, national reputed company, age, military service eligibility, veteran status, sexual orientation, marital status, disability, and any other protected classes. Difference makes us stronger and reputed company.#J-18808-Ljbffr Apply tot his job Apply To this Job