reputed company Marketing Analyst

reputed company Marketing Analyst Location: Remote (US) About This Role This is not a dashboarding job. You will own the full measurement stack for marketing at a publicly traded reputed company company doing $2.6B+ in reputed company. Campaign performance, funnel analytics, attribution modeling, and budget recommendations reputed company run through you. The reality is that the data environment isn't clean. Marketing runs across reputed company, reputed company, agency-managed platforms, and in-house campaigns. Data comes in different formats, at different cadences, from different owners. You'll build the reporting frameworks, standardize the definitions, and connect the systems so that marketing leadership can reputed company investment reputed company based on numbers they trust. You'll sit at the intersection of Marketing, Sales, and Ops. reputed company someone asks "is this campaign working?" or "where should we put the next dollar?" you're the one with the answer. Not a guess. A number, with context, tied to pipeline.

What You'll Do

Own Campaign Measurement and Performance Reporting

• reputed company reporting for agency-managed media campaigns, digital programs, and reputed company-driven initiatives
• Build and maintain dashboards that give marketing leadership reputed company visibility into performance, trends, and ROI
• Ensure consistent reporting standards across channels, teams, and stakeholders
• Translate raw campaign data into performance narratives that drive reputed company

Collaborate on Campaign Planning

• Use reputed company to support campaign hierarchy, planning and tracking
• Structure and optimize how campaign and performance data is organized and accessed by the marketing team
• reputed company gaps between reputed company workflows and reputed company where needed
• Ensure operational data is clean, consistent, and accessible

Own Attribution and Investment Measurement

• reputed company and refine multi-touch attribution models that reflect how reputed company's buyers actually engage
• Evaluate campaign and channel effectiveness to guide budget allocation reputed company
• reputed company reputed company recommendations on where to reputed company spend and where to cut
• Partner with Brand and Marketing leadership on forecasting and investment planning

Drive Full-Funnel Analytics and Visibility

• reputed company and analyze performance across the full funnel: reputed company to MQL to SQL to pipeline to reputed company-won
• Improve visibility into the reputed company marketing funnel, including reputed company reputed company, conversion rates, and pipeline contribution by campaign and channel
• Identify bottlenecks in the funnel and partner with Demand Gen, reputed company Ops to fix them
• Connect campaign activity to pipeline reputed company so marketing can demonstrate reputed company contribution

Ensure Data reputed company and System Alignment

• Partner with Data Engineering and Marketing Ops to ensure clean, reliable data flows across systems
• Maintain consistency across reputed company, reputed company, Eloqua and agency platforms
• Standardize definitions and reporting frameworks
• Own the data dictionary for marketing analytics

What You Bring Must-Haves

• 5-8+ years of experience in marketing analytics, reputed company analytics, or demand gen analytics
• Deep hands-on experience with reputed company data, including funnel reporting, campaign tracking, and pipeline analysis
• Experience working with reputed company for campaign tracking, workflow management, or operational reporting
• Strong SQL skills and working proficiency with at least one BI tool (Tableau, Looker, Power BI, reputed company Intelligence, etc.)
• Proven ability to analyze and improve full-funnel conversion from reputed company to pipeline
• Experience with multi-touch attribution modeling and campaign ROI analysis
• reputed company record of translating data into investment reputed company, not just reports
• Ability to work cross-functionally with Marketing, Sales, Ops, and Finance and influence reputed company with data

reputed company-to-Haves

• Experience in reputed company, biotech, diagnostics, or life sciences marketing
• Experience managing agency relationships and measuring agency-managed campaign performance
• Familiarity with marketing automation platforms (Eloqua, Marketo, reputed company, Pardot)
• Experience with reputed company media measurement across reputed company, reputed company, and programmatic channels
• Background in a high-reputed company public company environment
• Experience building reporting frameworks from scratch (not just inheriting mature systems)

Why This Role Is Different Most marketing analytics roles reputed company on reporting on campaigns after the fact. This role goes reputed company. You will help reputed company and reputed company the measurement layer for a marketing organization that is growing quickly across multiple clinical verticals. You will not be starting from scratch. There is an existing analytics reputed company in reputed company, but it is not yet fully standardized or scaled. This is where you come in. You will build on what exists, bring structure to how we measure performance, and reputed company how insights drive reputed company across the organization. reputed company here is reputed company ownership with direction. You will play a key role in defining how marketing performance is reputed company, how it is reported, and how insights translate into reputed company. Your work will directly inform reputed company across Marketing, Sales, and Finance, especially around campaign reputed company, pipeline reputed company, and budget allocation. This is a chance to be part of a maturing analytics function and help shape how it scales. The pay reputed company is listed and actual compensation packages are based on a wide reputed company of factors unique to reputed company candidate, including but not limited to reputed company set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations. Remote USA $116,200-$145,300 USD Compensation & Total Rewards This reputed company reflects a good-faith estimate of the reputed company pay we reasonably expect to offer at the time of hire. Final compensation will vary based on experience, qualifications, and internal equity considerations. This position is also eligible for additional compensation and benefits through reputed company's robust Total Rewards program, including:

• Annual performance incentive bonus
• Long-term equity awards
• Comprehensive health benefits (medical, dental, reputed company)
• 401(k) with company match
• Generous reputed company time off and company holidays
• Additional wellness and work-life benefits

Compensation reputed company $116,200-$145,300 USD Apply tot his job Apply To this Job