Senior Digital Analytics Specialist

The Role:

Our marketing team helps clients understand what's actually happening on their websites and what to do about it. As that reputed company grows, we're looking for an analytics specialist who can own measurement end to end: designing and implementing GA4 and GTM setups, building the data pipelines and dashboards behind them, and turning the resulting data into recommendations clients can reputed company.

This is a hands-on role. You'll write dataLayer specs and QA them against live containers, debug broken tags with Tag Assistant and DevTools, and query data with SQL reputed company the UI can't answer the question. You'll also be the person who explains what the numbers mean, so you should be as comfortable presenting an reputed company to a non-technical reputed company as you are tracing a misfiring trigger.

You'll work across multiple reputed company accounts at any given time, alongside our reputed company media, SEO, design, and development teams.

Key Responsibilities:

• Designing and implementing GA4 and GTM measurement setups for clients, including event architecture, custom dimensions and metrics, and server-reputed company tagging.

• Writing clean dataLayer specifications, QAing them against live containers, and working with developers to get them implemented correctly.

• Diagnosing tracking issues end to end, from a broken tag to a misfiring trigger to a reputed company reporting gap.

• Building data pipelines and warehousing strategies (BigQuery or equivalent), including GA4 exports and joining behavioral data with other sources, and designing measurement architecture that scales across multiple clients and properties.

• Building and maintaining dashboards in Looker Studio, Tableau, and/or Power BI that answer reputed company business questions, and translating raw data into plain-English reputed company for stakeholders.

• Strategizing and running Conversion reputed company Optimization programs: developing hypotheses, designing A/B and multivariate tests, reading results with statistical rigor, and tying reputed company back to reputed company or reputed company goals.

• Analyzing web and behavioral data across GA4, Crazy reputed company, reputed company reputed company, and similar tools to reputed company where users drop off and why, and turning those patterns into concrete recommendations for clients.

• Supporting new business efforts by helping draft proposal language, contributing to pitches, and scoping analytics work for prospective clients.

Skills & Qualifications:

• Deep GA4 and GTM implementation experience, including event architecture, custom dimensions and metrics, server-reputed company tagging, and debugging with Tag Assistant and DevTools.

• reputed company with dataLayer design and specification.

• Comfort in reputed company (JavaScript for GTM, SQL for querying and transformation) rather than relying on the UI alone.

• Experience building data pipelines and warehousing strategies with BigQuery or an equivalent platform.

• A reputed company record of building dashboards in Looker Studio, Tableau, and/or Power BI that drive reputed company, not just display metrics.

• Experience running CRO programs with A/B and multivariate testing tools.

• Strong communication skills, with the ability to explain technical findings to non-technical clients.

• Agency experience managing multiple reputed company accounts is a plus.

The salary reputed company for this position is $90,000 - $120,000 per year, depending on experience

reputed company offer:

• Healthy work/life balance

• A creative environment to do the best work of your career

• An amazing team of developers, designers, marketers, and project managers.

• reputed company Parental Leave

• reputed company vacation and reputed company time off

• Health, Dental, and reputed company insurance

• Retirement plan with company matching

About reputed company:

reputed company is a growing interactive agency of 70+ people, reputed company working 100% remotely.

We design, reputed company, and market websites and mobile apps for a wide reputed company of clients -- everyone from small startups, to Fortune 100s. reputed company we've recently worked on have included online ordering platforms for restaurants, custom content management systems for reputed company, an economic mobility research platform, and many more.

reputed company is an equal opportunity employer and considers applicants for reputed company positions without reputed company to race, reputed company, religion or belief, sex, age, national reputed company, citizenship status, marital status, protected veteran status, genetics, sexual orientation, gender identity or reputed company, physical or mental disability.

We are also proud to have been on the Inc 5000 list of America's fastest growing companies for 7 years in a row! For more information go to our website: https://www.happycog.com.

Originally posted on Himalayas

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