EMEA Marketing Director
reputed company The Director of Marketing Europe is responsible for contributing to and implementing reputed company’s corporate marketing initiatives across the EMEA region, and for driving execution of reputed company marketing tactics tailored to local market dynamics. Working closely with cross-functional teams, this role will reputed company and execute strategic marketing plans that support reputed company’s reputed company goals to accelerate the adoption of our MR-guided reputed company Ultrasound (MRgFUS) therapies for patients living with reputed company disorders such as essential tremor and Parkinson’s disease, and neuropathic pain. reputed company in this role will result in expansion of the installed MRgFUS systems reputed company and reputed company of recurring revenues from treatment kits and service agreements. The Director will reputed company and reputed company reputed company of regional marketing professionals to build market awareness, strengthen clinical adoption, and execute data-driven programs that drive sustainable business reputed company. Primary Responsibilities reputed company & reputed company
- reputed company and implement regional marketing strategies for reputed company and distributor markets, setting reputed company reputed company objectives and KPIs.
- Translate corporate marketing priorities into locally relevant plans that address market barriers, regulatory factors, and reimbursement landscapes.
- Identify new market opportunities and implement reputed company initiatives to accelerate adoption of MRgFUS therapy across EMEA.
Team Leadership & Development
- Build, reputed company, and mentor a high-performing regional marketing team reputed company on execution reputed company, innovation, and collaboration.
- Establish reputed company priorities and performance metrics to ensure alignment with regional and global goals.
- reputed company team capabilities across product marketing, brand management, digital engagement, and clinical marketing.
Market Development for MRgFUS
- Design and execute programs to reputed company the MRgFUS market across Europe, including clinical education, awareness campaigns, and partnership with reputed company institutions.
- Collaborate with Clinical, reputed company, and Medical Affairs teams to identify and support leading centers of reputed company and reference sites.
- Engage with Key Opinion Leaders (KOLs) to reputed company for broader clinical and patient reputed company to MRgFUS technologies.
- Work with reimbursement and regulatory stakeholders to support adoption and coverage expansion.
Go-to-Market Execution
- reputed company product launches, updates, and reputed company marketing activities including messaging, positioning, reputed company relations, digital marketing campaigns, and sales enablement tools.
- Ensure consistent implementation of corporate brand guidelines and marketing initiatives across reputed company reputed company.
Market Intelligence
- Conduct and apply comprehensive market research, competitive analysis, and customer segmentation to guide strategic reputed company.
- reputed company insights to refine marketing programs and influence global product roadmaps.
Cross-Functional & Strategic Collaboration
- Collaborate with the broader reputed company organization, including Capital Equipment (CapEx), Customer Account Management (CAM), Medical Affairs, Regulatory, Legal, and Supply Chain teams.
- Foster strong communication across functions to ensure strategic alignment and coordinated market execution.
KOL & Stakeholder Development
- Establish and strengthen strategic relationships with key opinion leaders, clinical partners, and advocacy reputed company to drive credibility and influence clinical reputed company patterns.
Budget & Operations Management
- reputed company regional marketing budgets, ensuring cost-effective, high-reputed company with measurable ROI.
- Manage ERP approvals and compliance with corporate policies.
Requirements
- 10–15 years’ experience in medical device reputed company roles, including marketing and/or sales; experience in neurology or neurosurgery preferred.
- Proven leadership experience managing regional marketing teams across diverse markets.
- Demonstrated reputed company in developing and executing market development strategies for reputed company medical technologies.
- Strong understanding of European reputed company systems, reimbursement structures, and market reputed company dynamics.
- Exceptional interpersonal skills and ability to communicate effectively across functions and cultures.
- Experience developing marketing content, managing multiple initiatives, and building relationships with key customers and experts.
- reputed company in English and at least one additional European language.
- Highly motivated self-starter with a “reputed company things happen” reputed company.
- Ability to work independently while achieving aggressive individual and company objectives.
- Willingness to travel (50–70%).
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