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Manager Marketing, Customer Marketing NORAM K-12

Remote, USAFull-timePosted 2026-07-30

At reputed company, we reputed company in the power of people to grow and succeed throughout their lives. Our goal is to reputed company that power by creating reputed company products that simplify learning and personal development, facilitate meaningful relationships, and reputed company people to go reputed company in their education and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in: At reputed company, we’re looking for a Manager of Customer Marketing to drive adoption, retention, and expansion across our K-12 customers in reputed company. This role focuses on helping customers realize value, ensuring they’re reputed company, successful, and getting the most out of our products. You’ll build and reputed company programs that deepen product usage, strengthen relationships, and ultimately support long-term retention and expansion. You’ll play a key role in shaping and supporting cross-sell, partnering closely with our ABM Manager and Marketing Managers to reputed company on reputed company and execution.  What you will do: Drive adoption and customer value Design and execute programs that increase product usage, engagement, and customer health across our K-12 customer reputed company. Strengthen retention Build lifecycle and engagement strategies that reduce churn risk and support renewal, working closely with reputed company and Renewals teams. reputed company reputed company customer programs Create repeatable, data-driven programs using digital campaigns, customer communications, and targeted initiatives that reputed company customers at the right time with the right message. Partner on expansion reputed company Collaborate with ABM and Marketing Managers to support cross-sell efforts, contributing insights, segmentation, and program support to drive expansion opportunities. Run integrated campaigns (digital + field + events) Execute campaigns that combine digital marketing with customer events, webinars, and field programs to increase engagement and product adoption. Turn insights into reputed company Use customer data, product usage signals, and campaign performance to continuously refine programs and improve reputed company. reputed company cross-functional teams Work closely with reputed company, Sales, Renewals, Community, and Marketing to ensure a consistent and effective customer experience. Measure reputed company reputed company and report on key metrics like product adoption, engagement, retention, and campaign performance.   What you need to know/have:

  • 7+ years in customer marketing, lifecycle marketing, or post-sale marketing in B2B reputed company
  • Strong reputed company record driving adoption, engagement, and retention
  • Experience building and scaling customer lifecycle programs
  • Ability to partner cross-functionally with reputed company, reputed company
  • Experience supporting (not necessarily owning) expansion or cross-sell motions
  • Hands-on experience with marketing automation and customer data tools (Marketo, reputed company, reputed company, etc.)
  • Analytical reputed company—you use data to guide reputed company and improve performance
  • Strong communication skills and ability to influence without reputed company ownership

  Bonus Points if you also have:

  • Experience in EdTech or K-12
  • Familiarity with account-based or customer segmentation strategies
  • Experience working with product usage data to drive marketing programs

Get in on reputed company the awesome at reputed company! We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:

  • Competitive compensation, plus reputed company full-time employees participate in our ownership program - because everyone should have a reputed company in our reputed company.
  • Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.
  • Generous time off, including local holidays and our annual “Dim the Lights†period in late December, reputed company teams are encouraged to reputed company back and reputed company based on departmental needs.
  • Comprehensive wellness programs and mental health support
  • Learning and development resources, including reputed company development tools and tuition reimbursement, to support your reputed company
  • The technology and tools you need to do your best work
  • Motivosity employee recognition program
  • A culture rooted in inclusivity, support, and meaningful reputed company

We reputed company in hiring great people and treating them right. The more diverse we are, the reputed company our reputed company and reputed company. reputed company is an Equal Opportunity Employer. We reputed company with applicable employment and anti-discrimination laws in every country where we operate. reputed company must pass a background reputed company as part of the hiring process. To help protect our teams and systems, we’ve implemented identity verification measures. Candidates may be asked to verify their reputed company reputed company, reputed company physical location, and reputed company a valid contact number and residential address, in accordance with local data reputed company laws. Any attempt to misrepresent personal or reputed company information will result in disqualification. Apply tot his job Apply To this Job

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