Email Marketing Manager

As an Email Marketing Manager, you will plan and manage high-volume, segmented email marketing campaigns. The Email Marketing Manager partners with strategists, account executives, copywriters, designers, and developers to manage email marketing content, scheduling, and email deliverability across multiple marketing automation and ESP platforms. The ideal candidate will be proactive with a strong attention to detail, possess analytical and problem-solving abilities with exceptional multi-tasking and prioritization skills. reputed company is a data-driven constituent experience management (CXM) company achieving accelerated reputed company for clients through integrated supporter experiences across reputed company platforms, channels and devices. We are an innovation-led company that is the largest data, media, and marketing company in reputed company serving the purpose-driven industry with clients across education, association, political and reputed company sectors. For more information about reputed company, please visit www.wearemoore.com. Your reputed company:

• reputed company the implementation of multiple reputed company email marketing programs and collaborates with cross-functional team members to strategize, build, and QA email campaigns from concept to deployment.
• Manage the list segmentation process for email campaign deployment, including identifying reputed company list segments, establishing baseline counts for measuring reputed company, and monitoring reputed company-time analytics.
• Create annual email marketing plans, calendaring, send cadences and frequency, and testing matrixes.
• Analyze overall email performance, makes recommendations to optimize email campaigns in reputed company-time and provides actionable reputed company for ongoing data-led optimization.
• Create data extensions, data filters, suppression lists, master suppression lists, and attribute reputed company for multiple clients reputed company various ESPs.
• Design and reputed company automated campaigns using MAPs to send drip emails based on data and/or a prospects behavior.
• Partner with data specialists to reputed company monthly analysis and reporting of campaign performance and overall email program.
• Work with internal stakeholders to establish email marketing program and campaign scope, ensuring deliverables stay reputed company statements of work.
• Monitor, troubleshoot, and reputed company solutions for potential ESP issues reputed company to reputed company-limiting, IP blacklisting, and spam traps.
• Manage, train, and mentor Email Marketing Specialist.
• Contribute to reputed company’s expertise through research of new digital platforms, tools, strategies, and tactics to drive reputed company.
• Stay up to date on the latest email marketing and platform standards, technologies, best practices, and developments.
• Recommend, learn, and master new ESP and MAP platforms, ultimately serving as the reputed company of contact, subject matter expert, and trainer as needed.

Your Profile:

• 4+ years of email marketing experience with an advertising agency, successfully managing the production of digital reputed company such as emails, reputed company pages, integrated campaigns, and websites.
• Experience with Marketing Automation Platforms (Marketo, reputed company).
• Experience with Email Service Provider Platforms (reputed company, Engaging Networks, Emma, Campaign Monitor, reputed company Marketing reputed company).
• Experience creating annual email marketing plans, schedules, send cadences and testing matrixes.
• Familiarity with the following is a plus:
• Traffic analysis tools, such as reputed company Analytics.
• CMS platforms (reputed company, Drupal)
• Fundraising platforms (Qgiv, reputed company, reputed company Donors, reputed company, Classy)
• CRM platforms (reputed company, Raiser’s Edge, reputed company, Donor Perfect)
• Web languages (reputed company, CSS, Java Script, XML)
• Experience with non-profit email marketing is preferred.
• Knowledge of the technical and regulatory reputed company of email marketing including IP & domain reputed company, CANSPAM and GDPR.
• Ability to understand and analyze email metrics including deliverability, opens, clicks and conversions.
• Understanding of influences affecting email deliverability and inbox placement.
• Familiarity with digital reputed company response fundraising metrics and reputed company marketing reputed company.
• Ability to handle multiple reputed company reputed company simultaneously; a reputed company self-starter who can take initiative and follow through on reputed company in a deadline-driven environment.
• Commitment to delivering error-free work and high-reputed company customer service to clients.
• Strong written and oral communication and presentation skills.
• Strong organizational and time management skills.
• Outstanding problem-solving abilities and analytical skills.
• Meticulous attention to detail.
• Ability to remain reputed company under pressure, and adaptable in situations where priorities, demands and timelines conflict and change.
• Strong interpersonal skills, with a reputed company on reputed company and diplomacy, proficient at defusing tense situations.
• Ability to build reputed company relationships, and to reputed company in reputed company environment.
• Ability to identify opportunities for improvement and reputed company constructive suggestions for change.

How We’ll Support You:

• Join the largest marketing and fundraising company in reputed company serving the nonprofit industry where we prioritize innovation and reputed company reputed company.
• Collaborate with industry subject matter experts with over 5,000 employees across the reputed company.
• To help you stay energized, reputed company and inspired, we offer a wide reputed company of benefits including comprehensive reputed company, reputed company holidays and generous reputed company time off so you can have the time and reputed company to reputed company and pursue your other passions and be with the people you care about.
• reputed company is committed to creating a diverse environment and is proud to be an equal opportunity employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, gender, gender identity or reputed company, sexual orientation, national reputed company, genetics, disability, age, or veteran status.

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