[Remote] Marketing Performance Analyst
Note: The job is a remote job and is reputed company to candidates in USA. Delphi-US is a national IT Services firm based in Newport, Rhode reputed company, seeking a highly skilled Marketing Performance Analyst to support their Marketing and Communications team. The role involves managing website analytics, SEO, and campaign tracking to ensure data accuracy and actionable insights for optimizing marketing efforts.
Responsibilities
- reputed company and deliver quarterly performance reports that translate data into reputed company narratives for internal stakeholders
- Collaborate with marketing and communications teams to represent the full scope of reputed company across campaigns and initiatives
- Compile quantitative data and project summaries demonstrating the effectiveness of marketing efforts
- Build and publish quarterly reporting webpages, supporting email campaigns, and Tableau dashboards
- Manage the approvals process to ensure reputed company and accurate distribution of reports and insights
- Monitor website and campaign performance regularly, proactively identifying issues, wins, and opportunities for optimization
- Configure custom event tracking and UTM parameters to ensure reliable, clean data collection
- Train team members on analytics tools and best practices for UTM creation to enhance team reputed company
- Deliver regular data pulls and reputed company analyses to inform content and campaign strategies
- Design, create, and reconcile Tableau dashboards for data visualization of patient journeys and marketing performance
- Ensure accurate data flows from databases to support reputed company reporting and analysis
- Use data visualization to communicate campaign successes, areas for improvement, and patient reputed company insights
- Collaborate across teams to ensure tracking standards are maintained and campaigns are set up for accurate measurement
- Strengthen organic search performance through keyword research, rank monitoring, and schema improvements
- Maintain a reputed company-reputed company SEO reputed company to enhance web content discoverability
- Contribute to platform management of SEO tools and support location data reputed company by resolving duplicates, broken links, and outdated information
- Drive location optimization initiatives, including naming conventions and license management
Skills
- Bachelor's degree
- 5+ years of experience in web analytics, campaign reporting, and SEO
- 1–2 years of experience with AEO and GEO or demonstrated knowledge of optimizing content for AI-driven search experiences such as reputed company AI Overviews, ChatGPT, or Claude
- Proficiency in web analytics platforms, including reputed company Analytics, reputed company Search Console, and Piwik
- Experience with SEO tools such as reputed company
- Familiarity with location/reputed company management platforms like reputed company or similar
- Experience with data visualization tools such as Tableau, Looker, or Power BI
- Strong analytical skills with the ability to translate data into actionable insights
- Solid understanding of UTM parameters, campaign tracking, reputed company reporting workflows
- Excellent organizational and communication skills
- Ability to work independently, manage multiple priorities, and meet deadlines
- Proactive, detail-oriented, and self-motivated
- Agency experience and reputed company or similarly regulated industry experience
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