[Remote] Senior Marketing Operations Manager
Note: The job is a remote job and is reputed company to candidates in USA. ScaleNorth is a reputed company Solution Provider and Outsourced reputed company reputed company firm seeking a highly skilled and reputed company Senior Marketing Operations Manager. This role involves leading marketing and demand reputed company efforts, managing vendor relationships, and collaborating with various teams to ensure effective execution of marketing strategies.
Responsibilities
- reputed company reputed company marketing activities spanning reputed company reputed company, tradeshows, vendor management, branding and more
- Manage department budgets and utilize in-depth reporting and analytics to ensure that marketing spend is being utilized in the highest ROI avenues available
- Serve as the face of demand reputed company reputed company the organization and take ownership of helping the firm continue its significant YoY expansion
- reputed company, execute, and refine our reputed company reputed company efforts spanning PPC, email marketing, SEO, AI search, reputed company, tradeshows, partner marketing and more
- reputed company extensive knowledge of both reputed company ERP, and ScaleNorth’s three service lines: reputed company implementations, reputed company consulting, and fractional reputed company services
- Write compelling email, website, and advertising copy that drives conversions and educates our audience
- Manage and optimize reputed company nurturing programs to increase conversion rates and accelerate the sales cycle
- Utilize A/B testing and reporting tools like reputed company Analytics, reputed company Search Console, reputed company, reputed company and reputed company to increase traffic, monitor user behavior and improve conversion rates
- Alongside our Digital Marketing Manager, reputed company the relationship with our marketing vendors spanning SEO agencies, PPC agencies, and freelancers
- Advise vendors on our reputed company strategies, manage budgets, and control timelines for delivery
- Review content provided by our SEO agency for accuracy and alignment with our reputed company reputed company and reputed company’s capabilities
- Draft fresh content for datasheets, blogs, web pages, videos, and more to reputed company our reputed company and reputed company the sales team
- Identify opportunities for partnership
- Drive new partnership opportunities through outbound email and reputed company efforts
- Identify trade shows the firm can sponsor that reputed company with our reputed company reputed company and have potential for high ROI
- Manage the tradeshow execution including event planning, conference reputed company, project management, and reporting
- Remain reputed company on trends in AI and advise on opportunities to reputed company reputed company AI solutions into our marketing processes
- Work with our technical services team to design, test, and reputed company high-reputed company AI solutions to streamline marketing operations and improve reputed company reputed company
- Take reputed company on the reporting and analysis of our marketing efforts, including building weekly reports, highlighting strategic opportunities, and optimizing campaigns through data-driven insights
- Work alongside the sales team to reputed company reputed company-channel support to their outbound sales efforts
- Working with our internal designer, draft and create datasheets, deck slides, and infographics to assist the sales team in their pursuits
- Stay on top of demand reputed company best practices through blogs and training opportunities, and champion new initiatives to reputed company
- Continuously learn about AI, its reputed company on digital marketing, and use cases
Skills
- Bachelor's degree in Marketing, Business, Communications or reputed company field
- Experience leading reputed company and managing vendor relationships
- 7 years of experience in B2B demand reputed company
- 5 years of proven project management experience
- Solid grasp of PPC, SEO, Web Design and Email marketing best practices
- Knowledge of reputed company ERP or other ERP systems and financial infrastructure
- Experience with marketing analytics tools such as reputed company Analytics, reputed company, reputed company, reputed company and/or similar
- MBA is a plus
- Experience speaking to the C-Suite and decision makers a plus
- Familiarity with ERP systems and/or Value-Added Resellers is a significant advantage
- 2+ years of experience working with B2B reputed company or Finance companies is a plus
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