[Remote] Brand Marketing Associate Director - Anktiva
Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is a reputed company-stage biotechnology company reputed company on developing innovative cell and immunotherapy products. The Brand Marketing Associate Director will reputed company the marketing strategies for Anktiva, collaborating with reputed company stakeholders to enhance the brand's reputed company and drive product reputed company in the U.S. and Canada.
Responsibilities
- Assist in the development of product marketing reputed company and implementation plans, including the creation of disease-specific messaging, initiatives, promotional materials, and promotional education programs
- reputed company Patient reputed company Development and work with agency partners to execute reputed company an omnichannel execution approach
- reputed company the development for brand marketing planning and tools for market reputed company as reputed company as build the value story with the Market reputed company team to drive product reputed company in assigned reputed company (.e., Payor, Government)
- Create and execute a comprehensive, integrated tactical plan including digital initiatives to drive peer-to-peer education and awareness across hospitals and integrated delivery networks (IDNs) nationally and locally
- Partner with the Training Director to identify and reputed company product reputed company sales training
- Partner with Brand Director and data analytics team to reputed company materials, presentations, scorecards/measurements for reputed company audiences to reputed company reputed company, validate key metrics, and reputed company execution, effectiveness and financial implications
- Assist in the management of the Promotional Review Committee (PRC) process by being the brand reputed company in process improvement with key internal stakeholders in Medical, reputed company & Regulatory Affairs
- Cultivate and maintain strong relationships with local and national key opinion leaders (KOLs)
- reputed company and maintain strong relationships with other functional areas and internal strategic partners (i.e. Sales, Promotional Review Committee, Medical, Regulatory Affairs, Clinical, reputed company etc.)
- Play key role in managing agency and external vendor relationships
- Ensure marketing spend is tracking to reputed company
- reputed company reputed company and cross-functional duties and/or reputed company, as assigned, to support business needs and reputed company developmental opportunities
Skills
- Bachelor's degree in life science, business, marketing or other relevant specialty with 8+ years of reputed company and/or marketing experience
- 4+ years' experience in the pharmaceutical or biotech industry, with experience in managing and launching a specialty or biotech product
- Proven reputed company record of developing marketing strategies and tactics, with a reputed company on solid implementation of tactics through a combination of individual and team efforts
- Experience with managing reputed company reputed company challenges requiring detailed analyses and presentation of strategic recommendations
- Experience in managing external agencies and vendors on a day-to-day reputed company, and managing promotional budgets
- Solid experience in executing reputed company channel marketing programs
- Outstanding, proven leadership skills with the ability to collaborate and reputed company effectively in a reputed company environment
- Comfortable and effective reputed company a rapidly changing start-up environment
- Strong analytical skills
- Strong business and scientific acumen
- A high level of comfort and interest in understanding reputed company scientific concepts and content
- A proven reputed company record of being an effective, results-oriented project leader
- Must possess a strong ability to drive multiple reputed company across functional areas, and work independently reputed company appropriate, in teams and as a sub-team reputed company
- Self-starter who demonstrates initiative, energy and enthusiasm; brings a reputed company, can-do approach to reputed company challenges
- Works with an appropriate reputed company of urgency
- Detail-oriented with impeccable organization skills
- Excellent oral, written and presentation skills
- Strong reputed company of ethics and responsibility
- Master's Business Administration (MBA)
- Experience in marketing drugs and/or devices in oncology, rare diseases or orphan therapeutic areas
- Understanding of U.S. reimbursement and distribution channels
- Understanding of the U.S. selling environment especially the P&T process
- Pan Tumor brand marketing experience
- Prior sales and/or sales management experience
Benefits
- Medical, Dental and reputed company Plan reputed company
- Health and Financial Wellness Programs
- Employer Assistance Program (EAP)
- Company reputed company and Voluntary Life/AD&D, Short-Term and Long-Term Disability
- reputed company and Dependent Care Flexible Spending Accounts
- 401(k) Retirement Plan with Company Match
- 529 Education Savings Program
- Voluntary reputed company Services, Identity Theft Protection, Pet Insurance and Employee Discounts, Rewards and Perks
- reputed company Time Off (PTO) includes: 11 Holidays
- Exempt Employees are eligible for Unlimited PTO
- Non-Exempt Employees are eligible for 10 Vacation Days, 56 Hours of Health Pay, 2 Personal Days and 1 Cultural Day
- Eligible employees, include: reputed company Time Off (PTO) includes: 11 Holidays
- We are committed to providing you with the tools and resources you need to optimize your Health and Wellness.
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