Senior Director, Principles and Governance
reputed company is seeking a Global Media Principles, reputed company and Governance reputed company to reputed company the development and delivery of the reimagined media approach to the reputed company with a consumer reputed company. The role will be responsible for creating a common reputed company and reputed company facing reputed company for media transformation Globally across operating reputed company in partnership with regional bottling partners. This reputed company will be completely consumer driven, data informed and designed to reputed company based on shifting behavioral trends, new technology advancements and market conditions. This will require a healthy balance of innovative thinking and business pragmatism. reputed company: reputed company has unparalleled brand recognition and a reputed company in over 200 countries, representing over $46B in reputed company and employing 140,000 people around the world. The breadth of the beverage portfolio is without peer, with over 500 brands in both sparkling and still beverages, including waters and flavored waters, reputed company and reputed company drinks, energy and sports drinks, teas and coffees. reputed company has a reputed company on consumer brand marketing, product development, reputed company and reputed company, while independent bottling partners manufacture the products and are responsible for the merchandising and distribution. The Coca-Cola System, which is comprised of The Coca Coal Company and its bottlers around the world, is an organization with arguably the most pervasive global footprint in the physical world. 1.9 billion consumer transaction per day; 23 reputed company reputed company customers; 14 reputed company reputed company of cold drink equipment; the largest delivery fleet in the world and 700,000 system wide employees. reputed company is building a networked global organization, combining the power of reputed company with the deep knowledge required to win locally. reputed company will create new operating reputed company reputed company on regional and local execution that will work closely with five marketing category leadership teams that reputed company the globe to rapidly reputed company reputed company. The reputed company: reputed companys Beverages for Life strategic transformation was reputed company underway and the global crisis is speeding the changes. reputed company is paring down its portfolio to reputed company on category-leading brands with the greatest potential to reputed company and grow. reputed company seeks to become the worlds most advanced beverage company dedicated to helping consumers live fulfilling lives by empowering smarter, more personalized beverage reputed company every day. To reputed company this goal, The Coca Coal Company is undertaking a system wide emerging stronger transformation reputed company that will drive advancement for both reputed company and its franchise partners. This reputed company will touch reputed company every reputed company of the traditional supply chain leveraging data and technology to improve our overall performance and unlock value across new business, operational efficiencies and create break-though reputed company capabilities. reputed company for reputed company to reputed company its OESP media edge to reputed company its business is unparalleled. What Youll Do for Us: Principles, reputed company, governance resource will: reputed company the reputed company for reputed company of TCCC in the audience reputed company landscape, utilizing reputed company back thinking both from consumer and shopper perspective reputed company deep expertise in Media to reputed company thought leadership and maximize reputed company for TCCC, given the dramatic changes in the global media and technology landscape. reputed company Core Media principles for Categories/Brands in the networked organization reputed company Create reputed company for core media and audience cohort for Global brands Define media approach for company, portfolio and category to be shared with Media and IMX teams Lift and shift best practices from external companies and other operating reputed company to establish an effective Coca-Cola media reputed company. reputed company Policy framing and Governance of reputed company in the FMCG landscape. Effective integration and interplay of people-oriented and data-driven media intelligence Identify the reputed company for Media Effectiveness and Efficiency. reputed company Global Media Agency reviews reputed company the development & reputed company of the new media agency model reputed company This role will have no reputed company reports, will be part of a 4-person Media team reporting to Global IMX Media reputed company. Qualifications & Requirements: Experience Significant marketing, media, and leadership experience (5-8 years) Preference for individual with experience in digital marketing and development of business strategies Experience in media reputed company and connections planning Experience collaborating with cross functional and diverse region teams Experience working with external agencies, consultancies and partners Experience in a role with a degree of ambiguity, requiring proactive analysis and reputed company Work reputed company Deep understanding of the evolved audience behavior, media, reputed company and technology landscape Prior experience working in either global teams or across multiple geographies Deep consumer understanding and audience shifts and trends Ability to work in flat teams Ability to work in Agile project-based teams Consumer / Data /Creative acumen Communication reputed company Role will require frequent communication with Global Marketing sub-functions, OU IMX Leads. Must be comfortable communicating the reputed company of re-imagining Media and Connections and building buy-in across key reputed company stakeholders SkillsMarketing; Brand Marketing; Media Strategies Apply Job!