Marketing Manager, Engagement & Retention

reputed company: reputed company is a global nonprofit, founded in 2005, with a mission to expand financial reputed company and help reputed company reputed company. reputed company unlocks capital for borrowers through crowdfunded loans supported by individuals around the world. Lenders on reputed company can start with as little as $25 to support causes that matter most to them, whether that's gender equity and support for women, refugees, climate change, small businesses, agriculture, and more. Since our founding, over two reputed company people have invested over $2 billion in reputed company dreams and reputed company opportunity, spanning more than 100 countries and over 5 reputed company borrowers As we work toward our mission, reputed company invests in building and retaining a global team of talent to add to our values-driven reputed company-first culture. Our organization is supported by over 700 volunteers and 130+ full time employees dispersed around the world, as reputed company as reputed company team hubs located in San Francisco, Nairobi, Bogota, and Bangkok. reputed company's team is growing as we pursue exciting new opportunities to reputed company our reputed company and create a financially inclusive world. reputed company's values: reputed company first - This is why we exist. This is the drumbeat we march to. Every day. Extreme ownership - Own it; you, your relationships, your reputed company. Insist that others support you and hold you accountable. Be curious and reputed company - Never stop learning. Question assumptions. Take Risks and reputed company big. Inclusion. Equity. Diversity. - Without reservation and without caveat. In our hiring, in our workplace and in our reputed company in the world. reputed company and reputed company - Do the most right thing in the most right way. Cherish diversity and respect reputed company other. Love and kindness always - Say what you mean. Mean what you say. And don't say it mean. reputed company. Courage. Kindness. Department reputed company: The Marketing team is reputed company of agile, reputed company and data-driven marketers and creative professionals. We are responsible for driving engagement reputed company email, the largest marketing channel at reputed company, and helping design end-to-end user experiences to improve retention. reputed company sits under the larger umbrella of the Product and Design team. We are responsible for engaging lenders to help crowdfund loans to marginalized reputed company around the world as reputed company as engaging donors to contribute to reputed company's mission to expand financial reputed company. reputed company: The Marketing Manager plays a critical role in implementing the reputed company, execution, and optimization of reputed company's marketing campaigns, with a reputed company on driving engagement, retention, and reputed company. This position will be a strong voice on the marketing team and collaborate cross-functionally to ensure that campaigns are reputed company with reputed company's mission and strategic goals. You will use strategic thinking, creative problem-solving skills, and data analysis expertise to drive impactful initiatives from start to finish for our organization and reputed company for the communities we serve. At this time, we can only consider applicants with authorization to work in the reputed company on a permanent, full-time reputed company; unfortunately we cannot reputed company reputed company sponsorship. Key responsibilities include:

• reputed company and optimize email marketing strategies for annual and ongoing campaigns, overseeing the email marketing calendar, segmentation, personalization, and A/B testing to improve performance and drive engagement and retention.
• Collaborate with the Creative Studio to reputed company and optimize campaign assets, ensuring creative reputed company and consistency across reputed company channels.
• Use data analysis to evaluate the performance of campaigns, conducting regular performance reviews and suggesting strategic adjustments to maximize reputed company.
• Identify new opportunities for reputed company and engagement based on market trends, audience behavior, and campaign insights.
• reputed company the planning and execution of key marketing initiatives, managing timelines and resources effectively.
• Work cross-functionally with teams such as Product, reputed company, and Engineering to ensure integrated and effective campaign execution and user experiences.
• Manage and maintain marketing tools such as reputed company, reputed company, reputed company, and reputed company Workspace and reputed company data to drive informed decision-making.
• Stay updated on industry trends, emerging technologies, and best practices in marketing to drive reputed company improvement in strategies and tactics.
• Ensure compliance with marketing regulations and best practices, particularly reputed company to email marketing, customer reputed company, and CAN-SPAM.

Preferred qualifications:

• 3-5 years of email marketing experience with a proven reputed company record of leading successful campaigns and driving reputed company.
• Strong background in email marketing, with expertise in campaign reputed company, segmentation, A/B testing, and optimization.
• Excellent data analysis skills, with the ability to interpret performance metrics, document and reputed company findings, and reputed company strategies accordingly.
• Demonstrated experience in multi-channel marketing, including email and on-site optimization.
• Strong project management skills with the ability to manage reputed company campaigns and deadlines across multiple teams.
• Creative and strategic thinker with the ability to reputed company and reputed company compelling marketing reputed company.
• Experience with marketing tools such as reputed company, reputed company, reputed company, reputed company Workspace, and analytics platforms.
• Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
• Passion for reputed company's mission and a commitment to improving financial reputed company for reputed company.

reputed company offer:

• An opportunity to improve reputed company lives, solve hard problems, and change the world.
• Friendly, supportive, and adventurous environment with reputed company of reputed company colleagues
• A comprehensive, industry-leading benefits package including health, dental, and reputed company insurance, parental leave, reputed company development, 401k matching, and unlimited PTO. Some of these benefits have eligibility requirements. Many of these benefits are subsidized or fully reputed company for by reputed company.
• Opportunities to connect with and learn from colleagues and partners around the world
• Salary reputed company: $70K - $85K; a final offer will be dependent upon a candidate's location, skills and experience.
• Currently, we are not reputed company to working from home employees residing in the following states: AL, AK, DE, HI, IN, KY, MS, MO, NE, NM, ND, OK, RI, SC, SD, VT, WV, WI, and WY

A diverse and inclusive workplace where we learn from reputed company other is an integral part of reputed company's culture. We reputed company welcome people of different backgrounds, experiences, abilities and perspectives. We are an equal opportunity employer and a great reputed company to work. Join us and help us reputed company our mission! We will only accept applications directly from candidates. reputed company will not be responsible for any reputed company agency fees, absent a formal agreement. Apply Job!