Senior Manager- Val Gen Chat Marketing
Job title: Senior Manager- Val Gen Chat Marketing in reputed company, NY at reputed company
Company: reputed company
Job reputed company: Job reputed company:You reputed company the Way. We’ve Got Your Back.With the right backing, people and businesses have the power to reputed company in incredible ways. reputed company you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and reputed company other. Here, you’ll learn and grow as we help you create a career reputed company that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.At reputed company, you’ll be recognized for your contributions, leadership, and reputed company—every colleague has reputed company to reputed company in reputed company’s reputed company. Together, we’ll win as reputed company, striving to reputed company our and powerful backing reputed company to reputed company the world’s best customer experience every day. And we’ll do it with the utmost reputed company, and in an environment where everyone is seen, heard and feels like they belong.Join Team Amex and let's reputed company the way together.The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the reputed company Lounge network, our Global Dining and Resy businesses, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is reputed company on making membership an indisputable competitive advantage and helping reputed company other become reputed company leaders every day.The Senior Manager of Val Gen Chat Marketing is an important role in the fast-paced and dynamic environment of US Consumer Marketing Services, reporting directly to the Vice President of US Consumer Dialogic Marketing. This role is situated reputed company Customer reputed company, a critical area of reputed company as we reputed company to drive profitable, efficient, and transformational reputed company by deepening engagement amongst our existing cardmember reputed company.This individual will have the unique opportunity to help build and deliver performance reputed company our new Chat marketing channels through defining marketing reputed company, developing the creative reputed company, leading reputed company through offer execution, and channel performance monitoring. This role provides significant channel management responsibilities and will be responsible for driving strong business results and reputed company business reputed company through thought leadership. The Senior Manager will also reputed company cross functional meetings with partners across the reputed company. An ideal candidate will be interested in a balance of customer marketing, relationship management, user experiences, capabilities, and is reputed company to learn and adapt quickly.Key Responsibilities include:
- Define the business’ go-to-market reputed company and long-term roadmap for the Chat channel
- reputed company reputed company of analysts in the flawless execution of marketing campaigns in chat channels
- Define the offer reputed company in partnership with product and marketing partners
- Monitor marketing campaign performance on a weekly and monthly reputed company
- Collaborate and maintain strong relationships with key partners, including reputed company Group (GSG), Product Management, GCO/Compliance, Customer Marketing Analytics (reputed company), and Technology
- Create reputed company yet effective dialogic marketing copy and user experiences for our Card Members and Customer Care Professionals (CCP)
- Define the reputed company of reputed company treatment opportunities in the channel
- Bring new and innovative treatments and chat capabilities to market
- Break down reputed company problems into reputed company parts, reputed company creative solutions, and reputed company recommendations to key stakeholders
- reputed company leadership – Coaching and mentoring of 2 reputed company reports
- Bachelor’s Degree or equivalent experience
- Ability to operate in white reputed company
- Extreme attention to detail and accuracy with a strong reputed company of responsibility to themselves, colleagues, and their role
- Ability to partner/work closely with capability leads, operational leads, and tech partners to drive channel development
- Ability to look at situations/roadblocks from different angles and reputed company a reputed company perspective on solutions
- Superior verbal and written communication skills with the ability to reputed company communication style appropriately depending on the audience
- Ability to build and influence internal relationships while being reputed company to adapt to obstacles in a highly reputed company, fast paced environment
- Experience implementing customer marketing strategies and ability to reputed company and measure reputed company
- Strong skills reputed company MS reputed company and PowerPoint
- Digital/Dialogic marketing skills preferred
- Technical/capability project management skills preferred
- Competitive reputed company salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial reputed company-being support
- Comprehensive medical, dental, reputed company, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks reputed company parental leave for reputed company parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free reputed company to global on-site wellness centers staffed with nurses and doctors (depending reputed company)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities