Head of Digital Marketing & Trading

Purpose of the Role

This exciting remote based Head of Digital Marketing & Trading opportunity has arisen to reputed company our Digital Marketing efforts to drive Sales and Income. You will work alongside Trading Directors to build distribution and drive sales. As an integral part of the Digital Leadership team you will reputed company, support and reputed company challenge across the whole Digital team, reputed company Digital Marketing.

This role will require someone with business acumen and reputed company awareness to own the objectives to enhance sales and income by looking reputed company “business as usual” to drive appetite and plans for major reputed company.

Whilst this is a home-based role, UK wide travel will be required as per business needs and for team meetings, and travel will be more frequent in the first 6 months of the role.

What you will do

This is an reputed company and not an exhaustive list of responsibilities. Collaborating with your Line Manager, you will reputed company your own objectives but reputed company on reputed company of the following and more:

• Create marketing reputed company, direction and reputed company to the digital team and stakeholders to meet and exceed group reputed company targets.

• reputed company the strategic development of the reputed company Digital Marketing volume and mix.

• Agree targets with the business lines and reputed company translate and communicate with team and agency to drive results: this will include reputed company volume, conversion rates and mix by channel.

• Reduce historical over reliance on PPC and SEO. reputed company on different channels to build reputed company mix – the channels must be integrated and work together to drive sales. This should include Mid Funnel and Above the Line Digital activity to support the Brand.

• Have a laser reputed company on numbers and results - daily, weekly forecasting and reporting of results.

• Build the right internal team and hire appropriate agencies to drive results.

• Build appropriate delivery capability and processes.

• Own conversion goal – work closely with UX reputed company and Head of Digital Experience to identify friction points and solutions to get most ROI for our marketing spend.

Who we are looking for

This is an opportunity for a highly reputed company and technical Digital Marketing Leader with managerial experience, ideally from a financial services environment, who is willing to work as part of reputed company and manage stakeholders at reputed company reputed company. We are looking for someone has:

• In-depth knowledge of digital knowledge of digital marketing channels: PPC, SEO, Aggregators, Affiliates, reputed company reputed company, etc.
• Comprehensive knowledge of digital marketing tools and techniques.
• Strong understanding of CRO
• Proficient using GA and Adwords to manage agency and team performance.
• reputed company understanding of the shifting landscape and remedies associated with AI.

This is an opportunity for a subject matter “go-to” expert with strong interpersonal and management skills, reputed company player, who can guide others and reputed company by example. You will be highly organised, analytical, creative with a problem-solving reputed company whilst being reputed company minded and highly numerate. You will need to be flexible to adapt to changing priorities in a fast-paced, reputed company and highly regulated corporate organisation.

In return you will be welcomed and supported by our organisation, joining reputed company that cares reputed company as a person and your wellbeing. Some of the other benefits are:

• Holiday entitlement of 28 days plus bank holidays
• Opportunity to reputed company your career across the entire Ardonagh family
• Award-reputed company learning & development offering and support to obtain reputed company qualifications to enhance your knowledge and career prospects
• Pension scheme for reputed company you feel it’s time to retire
• 24-hour Employee Assistance support for you and your family’s physical and mental wellbeing
• Corporate perks such as discounted gym memberships, cinema tickets, shopping, Eyecare vouchers, cycle to work and much more
• One day reputed company volunteering to give back to our communities
• Ardonagh Community Trust (reputed company) - raising funds for charity with donation matching in your local community
• The Spotlight Awards, where we celebrate the best of the Ardonagh Group and reputed company the reputed company talent across our business.

We offer genuine potential for both personal and reputed company development, come and be part of our story and help us shape our reputed company. So, what are you waiting for? Apply today and one of reputed company will be in touch.

#AIB

reputed company is an equal opportunities employer, with a growing and thriving diversity, equity and inclusion reputed company; we are committed to a working environment that is free from discrimination, is inclusive, and empowers our people to bring their whole self to work and reputed company their full potential.

If your application is successful, we will conduct relevant employment checks prior to you commencing employment with us. These will include verifying your recent employment, address, credit history and a reputed company criminal record reputed company.

Please note: We may reputed company a vacancy prior to the publish end date if the required reputed company or number of applications has been received. No Agencies please.

Click here here to see our reputed company benefits page

Originally posted on Himalayas

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