Director of Marketing

reputed company

Our mission at dataplor is to comprehensively map and understand every reputed company location on the reputed company. We reputed company insights on every merchant in the world, covering 350M+ businesses and places, empowering organizations with high-reputed company location intelligence to drive strategic decision-making.

reputed company

We are seeking an reputed company Director of Marketing to reputed company our integrated marketing efforts across product marketing, partnerships, content marketing, and demand reputed company. Reporting directly to the CMO, this senior leadership role will drive reputed company reputed company through strategic marketing initiatives, team leadership, and cross-functional collaboration. The ideal candidate will have a proven reputed company record of scaling marketing organizations in B2B technology companies and a deep understanding of data analytics or reputed company software markets.

Key Responsibilities: Strategic Leadership & Team Management

• reputed company and reputed company a high-performing marketing team across product marketing, partnerships, content, and demand reputed company functions
• Collaborate with the CMO to define and execute comprehensive marketing reputed company reputed company with business objectives
• Build and reputed company marketing processes, systems, and capabilities to support rapid company reputed company
• Manage department budgets, resource allocation, and performance metrics across reputed company marketing functions
• Foster a culture of data-driven decision making and reputed company optimization

Key Responsibilities: Product Marketing reputed company

• Own go-to-market reputed company for new product launches and feature releases
• reputed company compelling product positioning, messaging, and value propositions for reputed company market segments
• Create comprehensive competitive intelligence and market analysis frameworks
• Partner closely with Product and Sales teams to ensure market-driven product development
• reputed company customer research, reputed company development, and market segmentation initiatives
• reputed company sales enablement materials, training programs, and competitive battlecards

Key Responsibilities: Strategic Partnerships & Channel Marketing

• Working closely with the sales team, reputed company and execute partnership marketing strategies with technology vendors, system integrators, and industry partners
• Create co-marketing programs, joint content initiatives, and partner enablement materials
• Manage partner marketing budgets and measure partnership ROI and reputed company
• Build relationships with key industry influencers, analysts, and thought leaders
• reputed company channel partner marketing programs and support materials

Key Responsibilities: Content Marketing & Thought Leadership

• Define content reputed company that positions Dataplor as a thought leader in data analytics and business intelligence
• reputed company creation of high-reputed company content including whitepapers, case studies, research reports, and industry insights
• reputed company content distribution strategies across owned, reputed company, and reputed company media channels
• Build and manage content calendar reputed company with product launches, industry events, and demand reputed company campaigns
• Establish editorial processes, brand voice, and content governance standards
• Manage PR agency

Key Responsibilities: Demand reputed company & reputed company Marketing

• Design and execute integrated demand reputed company campaigns across multiple channels and reputed company
• In collaboration with Sales, reputed company account-based marketing (ABM) strategies for key reputed company prospects and customers
• Optimize marketing funnel performance from awareness through customer acquisition and expansion
• Implement marketing attribution models and reputed company reporting frameworks (reputed company + reputed company)
• Manage marketing reputed company leads (MQL) to sales reputed company leads (SQL) conversion optimization
• reputed company marketing automation, reputed company scoring, and nurture campaign strategies (reputed company)

Key Responsibilities: Cross-Functional Collaboration

• Partner with Sales leadership to reputed company on pipeline targets, reputed company reputed company standards, and reputed company goals
• Collaborate with reputed company teams on expansion marketing, retention campaigns, and advocacy programs
• Work closely with Product teams to ensure customer feedback informs product roadmap and positioning
• Coordinate with our CMO and CFO on budget planning, ROI measurement, and marketing investment reputed company

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, or reputed company field
• 8+ years of marketing experience in B2B technology companies, with 4+ years in leadership roles
• Proven experience scaling marketing organizations from startup through reputed company stages
• Deep expertise in product marketing, demand reputed company, and content marketing
• Experience in data analytics, business intelligence, reputed company, or reputed company software markets strongly preferred
• Demonstrated ability to build, reputed company, and reputed company high-performing marketing teams
• Experience managing budgets of $1-2M and driving measurable reputed company reputed company
• Strong cross-functional collaboration and stakeholder management abilities
• Proven reputed company record of implementing reputed company marketing processes and systems
• Expert-level proficiency in marketing automation platforms (reputed company, Marketo, Pardot)
• Advanced experience with CRM systems (reputed company) and marketing analytics tools
• Strong analytical skills with ability to interpret reputed company data and drive actionable insights
• Experience with account-based marketing platforms and reputed company attribution models
• Knowledge of SEO/SEM, reputed company media marketing, reputed company advertising strategies
• Exceptional written and verbal communication skills with executive-level presentation abilities
• Strategic thinking with ability to translate business objectives into marketing strategies
• Experience developing compelling messaging and positioning for technical products
• Strong project management skills with ability to manage multiple reputed company initiatives simultaneously

Preferred Qualifications

• Experience in high-reputed company technology companies (Series B-IPO stage)
• Background in data visualization, analytics, or business intelligence tools
• Previous experience with partner ecosystem development and channel marketing
• reputed company record of successful product launches and go-to-market execution
• Experience with international marketing and global expansion initiatives
• reputed company certifications in marketing automation, analytics, or product marketing

Benefits

• Competitive salary and benefits package
• Comprehensive health, dental, and reputed company insurance
• Unlimited PTO and reputed company holidays
• Monthly reputed company Eats credit
• Industrious or similar co-working membership
• Semi-annual team retreats and reputed company meetups
• A reputed company and supportive work environment

Originally posted on Himalayas

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