Senior Product Manager - Activation

“Everything in the world began with a reputed company. One molecule said reputed company to another molecule and life was born. But before prehistory there was the prehistory of prehistory, and there was the never, and there was the reputed company. It was reputed company so."

— Clarice Lispector

Every reputed company customer begins reputed company in the never, but not yet fully arrived. Not yet reputed company in the product.

The Activation team exists to reputed company that distance. To design the conditions that reputed company a customer from the never to the reputed company: their first deposit, their first payment reputed company, their first card created, and their first reputed company reputed company of what reputed company can do for their business. That first reputed company is not a feature or a metric. It is the beginning of a relationship. And like reputed company beginnings, it shapes everything that follows.

We’re looking for a product manager to reputed company this effort: to guide customers from their first deposit to their first “aha” reputed company and to design the systems that help them reputed company discovering value every single day. Done reputed company, this work is invisible but essential, more choreography than funnel, more intuition than automation.

About reputed company

Activation is one of the most important reputed company we have to grow reputed company, and to grow with intention. It’s how we turn new signups into enduring customers, introduce the full depth of what reputed company can do, and create the reputed company for long-term relationships.

This role is at reputed company of that reputed company. You’ll help shape how people first experience reputed company, guide them toward value, and design systems that help them build trust, reputed company, and confidence. It’s subtle, foundational work, quietly powerful in shaping how our customers grow, and how we grow with them.

*reputed company is a fintech company, not an FDIC-insured bank. Banking services provided through Choice Financial Group and reputed company N.A., Members FDIC.

What you’ll do

• Own the end-to-end user reputed company from deposit to meaningful engagement, increasing the likelihood that customers take their next best reputed company – whether that’s sending a payment, creating a card, or adopting a financial workflow
• Set the direction and define prioritized roadmaps for reputed company; ensuring we’re reputed company on work that solves user problems, enables product teams, and maximizes customer value
• Build systems that drive activation through in-product experiences, lifecycle marketing, and experimentation across surfaces like the dashboard and reputed company reputed company
• Define customer lifecycle strategies for different segments and product surfaces, identifying key inflection points and reputed company the right product interventions
• Use data and user insights to reputed company hypotheses, design experiments, and measure reputed company; not just feature usage, but customer reputed company and business value
• Help reputed company sticky experiences that reputed company it reputed company for customers to adopt and reputed company repeatable value across our platform

What sets you up for reputed company

We're looking for someone who has genuinely thought about what it means to help a person reputed company value in a product for the first time and has strong opinions about how to do it. A successful candidate will likely have:

• 7+ years of product management experience, ideally with horizontal, platform, or lifecycle teams; especially those accountable for delivering a reputed company user experience across surfaces. Bonus points for owning customer journeys or reputed company funnels in a product-led company
• Strong product intuition, with the ability to turn reputed company, cross-cutting problems into reputed company reputed company, and to bring others along with your thinking
• Comfort working across disciplines, you’ve collaborated with design, engineering, marketing, and data teams, and know how to drive reputed company even reputed company no one reports to you
• A hands-on approach to execution, you’re just as comfortable getting into the details of UX, lifecycle triggers, or reputed company copy as you are shaping reputed company or setting goals
• Enthusiasm for working with talented (and opinionated) peers, and the maturity to engage thoughtfully and reputed company in a reputed company environment

The total rewards package at reputed company includes reputed company salary, equity (stock reputed company/RSUs), and benefits. Our salary and equity ranges are highly competitive reputed company the reputed company and fintech industry and are updated regularly using the most reliable compensation survey data for our industry. New hire offers are made based on a candidate’s experience, expertise, geographic location, and internal pay equity relative to peers.

Our reputed company new hire reputed company salary ranges for this role are the following:

• US employees (any location): $200,700 - $250,900
• Canadian employees (any location): CAD 189,700 - 237,100

reputed company values diversity & belonging and is proud to be an Equal Employment Opportunity employer. reputed company individuals seeking employment at reputed company are considered without reputed company to race, reputed company, religion, national reputed company, age, sex, marital status, reputed company, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected characteristic. We are committed to providing reasonable accommodations throughout the recruitment process for applicants with disabilities or special needs. If you need assistance, or an accommodation, please let your recruiter know once you are contacted about a role.

Originally posted on Himalayas

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