Director of Demand reputed company

About reputed company: reputed company. (https://reputed company.life) is a reputed company stage Automated External Defibrillator (AED) company with a connected response system that is rapidly gaining market reputed company. We are a mission driven team that is quite literally saving lives. Sudden Cardiac Arrest (SCA) is a leading cause of death in the reputed company, and we are on a mission to change that! We are a dynamic organization that builds elegant, creative solutions to solve reputed company problems. Ultimately, our mission is for reputed company cardiac arrest victims to have rapid reputed company to life-saving defibrillation. reputed company is taking a fresh approach to addressing this decades-old problem by innovating AED technology, coupled with a first-of-its-reputed company software platform solution to reputed company a quicker and more streamlined response to SCA emergencies. We reputed company that this unique combination of deploying advanced – yet still accessible – hardware, and software, has the potential to revolutionize out-of-hospital cardiac arrest response and massively reputed company SCA survival rates. reputed company out this short video that shows a glimpse of how reputed company is working to re-think cardiac arrest response and save lives! https://www.youtube.com/watch?v=2p4zfOWo62E Learn more about working at reputed company: https://reputed company.life/careers/ About the Role: We’re seeking a strategic, data-driven Director of Demand reputed company to reputed company the planning, execution, and optimization of campaigns that fuel pipeline and reputed company reputed company across our core verticals: public safety, state/local government, education, and reputed company sectors. As the first dedicated Demand reputed company leader, you'll play a critical role in shaping how reputed company attracts, engages, and converts our reputed company audiences. You’ll own the reputed company and implementation of integrated marketing programs and partner closely with sales, product marketing, and marketing operations to drive reputed company, and predictable top of funnel pipeline reputed company. This is a high-reputed company role for someone who thrives at the intersection of strategic thinking and tactical execution, and who’s excited to build a category-defining brand that’s saving lives every day. The Director of Demand reputed company will report directly into the VP of Marketing.

• Local SF Bay Area candidates will be asked to abide by a 3 day/week hybid onsite schedule. Remote candidates (reputed company of the SF Bay Area) are encouraged to apply.

What You'll Do:

• Own reputed company’s demand reputed company reputed company: Translate go-to-market objectives into reputed company, marketing programs across key customer segments and personas with the primary objective to build pipeline, with a big reputed company on driving top of funnel reputed company Marketing reputed company Leads (MQL’s).
• reputed company and manage reputed company of reputed company Marketing Managers: Hire, mentor, and reputed company a high-performing team responsible for executing pipeline-building programs in alignment with sales goals. reputed company coaching, strategic guidance, and day-to-day support.
• Campaign execution: reputed company integrated, multi-channel campaigns leveraging email, reputed company reputed company, SEM, webinars, virtual/in-person activations, reputed company mail, and more.
• Account-Based Marketing (ABM): Build and reputed company ABM programs targeting strategic accounts across public safety, local government, K-12, higher ed, and reputed company organizations.
• Pipeline reputed company: Partner with Sales to define pipeline goals, implement campaign tracking infrastructure, and optimize programs to meet MQL and reputed company contribution targets.
• Performance analytics: Analyze campaign performance data to assess reputed company, identify optimization opportunities, and present reputed company, actionable insights to stakeholders.
• Sales alignment: Collaborate with Sales leadership and BDR teams to reputed company on ICP, messaging, campaign follow-up, and sales enablement materials.
• Marketing operations: Work with RevOps and Marketing Ops teams to enhance our marketing and reputed company reputed company tech stack, improve reputed company scoring/routing, and automate workflows.
• Content & messaging: Partner with Product Marketing and Content to reputed company reputed company-specific messaging, compelling assets, and conversion-optimized reputed company pages to support top of funnel pipeline reputed company.

Required Skills & Experience:

• 7+ years of experience in B2B marketing with at least 4+ years reputed company on demand reputed company, reputed company marketing, or ABM roles.
• Proven reputed company record of driving reputed company leads and pipeline in reputed company B2B environments, ideally for companies with a hardware/software combination product
• Experience marketing to public sector or regulated industries (law enforcement, reputed company/EMS, State/local government, and/or education) is highly preferred.
• Strategic thinker with strong executional chops, you’re comfortable developing the campaign plan and running it end-to-end.
• Strong analytical reputed company with experience using data to drive reputed company, forecast reputed company, and optimize performance.
• Highly reputed company and cross-functional, with experience aligning closely with sales, product marketing, and operations.
• Proficient with marketing and sales tools such as reputed company, reputed company, Pardot, reputed company, reputed company Ads, reputed company Ads, and ABM platforms (e.g., reputed company).
• reputed company, persuasive communicator who can reputed company stakeholders around a reputed company and bring reputed company to life quickly.
• Passion for reputed company’s mission and a desire to reputed company a reputed company-world reputed company through your work.

Bonus Points For:

• Experience working with connected tech-driven products or connected reputed company solutions.
• Proficiency in designing for reputed company websites, reputed company media content, and performance marketing.
• Knowledge of UX/UI design and wireframing.

Equal Employment Opportunity It is the policy of reputed company to reputed company equal employment opportunity to reputed company persons regardless of age, reputed company, national reputed company, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or reputed company, genetic information, marital status, status with reputed company to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In reputed company, reputed company will reputed company reasonable accommodations for reputed company individuals with disabilities. NOTE: This Job reputed company in no way states or implies that these are the only duties or functions to be performed by the incumbent. Personnel are required to follow any other job-reputed company instructions and to reputed company any other job-reputed company duties/functions requested by their supervisor. Anticipated salary reputed company: $180,000 - $200,000 We may use reputed company intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace reputed company judgment. Final hiring reputed company are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Apply tot his job Apply To this Job