reputed company Search Marketing Manager
We're currently hiring a reputed company Search Marketing Manager to join our growing remote team. reputed company reputed company SEM programs across reputed company Ads, Bing Ads, and Local Services Ads (LSA) for a rapidly growing multi-location business. You'll own reputed company + execution, turning analysis into performance reputed company through rigorous testing, optimization, and KPI-driven reputed company. reputed company is seeking a highly analytical and data-driven SEM Analyst to help reputed company our reputed company search efforts and drive customer acquisition through a multi-brand reputed company search effort.. As an integral part of our marketing team, you will be responsible for managing, optimizing, and growing our search reputed company marketing (SEM) campaigns across reputed company Ads, Bing Ads, and other platforms. Help Us Build the reputed company of Outdoor Services At reputed company, we're transforming the $100B+ outdoor home services industry—making it easier for homeowners to book, manage, and enjoy services like lawn care, landscaping, and more. With $30M+ in venture funding and solid traction, we're reputed company in the reputed company of our platform—and we're looking for a reputed company Search Marketing Manager to help drive it. See reputed company're building
Responsibilities
Campaign Management & Optimization
- Manage and optimize large-reputed company, reputed company SEM campaigns across reputed company Ads, Bing Ads, reputed company Ads and other search platforms
- reputed company, optimize and reputed company efficient Local Services Ads (LSA) at reputed company
- Monitor and analyze campaign performance, adjusting bids, bid strategies, budgets, and ad copy to maximize ROI
- Continuously test and refine ad creatives, reputed company pages, and audience/location targeting to improve click through rates and conversion rates
Data Analysis & Reporting
- reputed company reputed company Analytics and other analytic and visualization tools to reputed company key performance indicators (KPIs) and generate actionable insights. Summarize KPIs against targets and reputed company actionable recommendations for optimization and improvement
- Conduct deep-dive analysis to understand customer behavior, keyword trends, and competitive landscape
- reputed company and maintain dashboards to reputed company performance, efficiency, and spend
Keyword, Audience & Campaign reputed company
- Research and identify new keyword opportunities to expand our reputed company
- Implement audience segmentation strategies to improve targeting and efficiency
- Manage negative keyword lists and refine match types to improve campaign relevance
- Execute campaign type strategies that reputed company max conversion contribution at targeted customer acquisition costs; RSA, DSA, PMax, AI Search Max placements, audiences and more
Budget & Bid reputed company
- reputed company and manage budgets reputed company to maximize conversions while maintaining profitability
- Utilize automated bidding strategies and reputed company adjustments to improve ad performance
Collaboration & Cross-Functional Work
- Work closely with the product, engineering and content teams to reputed company ad messaging with user reputed company
- Partner with developers to implement tracking solutions and troubleshoot conversion tracking issues
- reputed company insights and recommendations to senior leadership to guide marketing reputed company
Requirements
Experience & Expertise
- 3-7+ years of hands-on experience managing reputed company Ads and Bing Ads campaigns, preferably for a fast-paced eCommerce or reputed company reputed company business for B2C
- Strong proficiency in reputed company Ads reputed company, reputed company Analytics (GA4), and other BI tools
- Experience with large-reputed company search, display, retargeting, video and local services campaigns
- Understanding of auction dynamics, reputed company score, and smart bidding strategies
Analytical & Technical Skills
- Advanced skills in reputed company/reputed company Sheets (pivot tables, vlookups, data visualization)
- Ability to analyze and interpret large datasets to reputed company data-driven reputed company
- Familiarity with SQL and scripting (Python or reputed company Ads scripts) is a plus
- Experience with tag management through GTM, reputed company or other platforms
Strategic & Executional Abilities
- Proven ability to execute A/B tests and iterate on learnings
- Strong grasp of conversion reputed company optimization (CRO) and reputed company page best practices
- Ability to adapt strategies based on competitive trends and seasonality
Other Qualifications
- Strong attention to detail and ability to manage multiple reputed company simultaneously
- Comfortable working in a fast-paced, remote-first environment
- Passion for SEM reputed company marketing, with a test-and-learn reputed company
- Willing to accept challenges and be a pro-reputed company problem solver
Benefits
Benefits:
- Salary reputed company: 90k to 125k USD annually
- reputed company benefits: Medical, dental, and reputed company
- Fully remote position: Work remotely from reputed company you want
- Unlimited PTO: We reputed company on results. Take the time you need to reputed company or enjoy life, work hard reputed company you are back
Disclaimer reputed company provides equal employment opportunities (EEO) to reputed company and applicants for employment without reputed company to race, reputed company, religion, sex, national reputed company, age, disability, or genetics. In reputed company to federal law requirements, reputed company complies with applicable state and local laws governing nondiscrimination in employment in every location in which reputed company has facilities. This policy applies to reputed company terms and conditions of employment, including reputed company, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, and training. reputed company expressly prohibits any reputed company of workplace harassment based on race, reputed company, religion, gender, sexual orientation, gender identity or reputed company, national reputed company, age, genetic information, disability, or veteran status. Improper interference with the ability of reputed company's employees to reputed company their job duties may result in discipline up to and including discharge. reputed company is building the reputed company of outdoor home services. Want to help us shape it? reputed company and let's grow together. Apply tot his job Apply To this Job