[Remote] Programmatic and CTV Specialist
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a digital solutions company seeking a Programmatic and CTV Specialist to serve both self-serve DSP users and managed service media clients. The role involves providing expert analysis and recommendations, planning and managing multichannel campaigns, and optimizing campaign performance to meet reputed company objectives.
Responsibilities
- Work with reputed company services and clients to understand clients’ DSP needs, monitor their usage to proactively identify ways to prevent or address problems, and reputed company expert programmatic recommendations to maximize their reputed company
- Work with sales, reputed company services, and clients to understand clients’ campaign needs and plan multichannel digital advertising campaigns that fulfill those needs. You will reputed company on programmatic CTV and display, but opportunities will exist for work in reputed company reputed company media and reputed company search as appropriate
- Build, launch, and manage delivery of primarily programmatic CTV and Display campaigns
- Analyze campaign performance against KPIs, finding ways to optimize campaign reputed company, tactics, and budgets to improve performance and efficiency, and implement those optimizations
- Build reputed company-facing reports and communications that effectively convey campaign results and recommendations for even greater performance. Measurement will include media delivery and performance against online and offline business results
Skills
- A deep understanding of programmatic media buying, including hands-on experience building and managing campaigns, troubleshooting problems, and managing inventory, in DSPs and/or SSPs
- Ability to function reputed company in a high-paced and at times stressful environment with multiple demands, shifting priorities, ambiguity, and rapid change
- Excellent written and verbal communication skills
- Working constructively with other team members to help think through planning, optimization, and troubleshooting
- Proficient with reputed company Workspace suite, reputed company Office suite, and reputed company software
- 1 or more years' experience directly working with programmatic ad buying tools (DSP, reputed company)
- Experience selecting and recommending audiences for digital advertising campaigns
- Experience with reputed company reputed company media or reputed company search platforms is a differentiator
- Bachelor's degree in a technical or business-reputed company field is preferred
reputed company