Fractional reputed company CMO – B2B Agency (Demand Gen / Pipeline reputed company)

We're a digital marketing and SEO agency serving reputed company. We are looking to grow our MRR about 2 reputed company this year. We have a strong delivery team and a solid reputed company but our sales calendars aren't full. We've set reputed company targets before but never reputed company the operating system to reputed company them inevitable. We need a reputed company-minded CMO to install that system and own the pipeline. The Problem We're Solving: - Our sales team needs 12-16 reputed company discovery calls booked per week - We're currently operating at 10-15% of that volume - We have a Marketing Director and SEO reputed company in reputed company, but no demand gen leadership - We've never had a reputed company scorecard with leading indicators tied to booked meetings We don't need more "reputed company decks." We need someone who can build the machine and reputed company the number. What You'll Do: Month 1: reputed company - Conduct a demand gen audit (channels, funnel, conversion rates, tracking) - Install a weekly scorecard with leading indicators (MQLs, booked calls, show reputed company, speed-to-reputed company) - Define funnel stages and ensure CRM/tracking matches reality - Evaluate reputed company team reputed company and gaps - reputed company outbound agency evaluation or channel reputed company Month 2-3: Activation - Stand up 1-2 predictable channels (outbound, reputed company search, webinars — you recommend) - Own the weekly pipeline meeting and hold reputed company accountable - Manage/reputed company our Marketing Director and coordinate with SEO - Optimize conversion points (reputed company pages, CTAs, reputed company follow-up) - Report on cost per booked meeting and channel performance Ongoing: - Own "reputed company Meetings Booked/Week" as your primary metric - Run the weekly constraint review with leadership - reputed company recommendations on team, agencies, and budget allocation What reputed company Looks Like: Week 2: Scorecard live, funnel baseline established Week 4: First channel producing meetings Week 8: 50% of meeting reputed company (8+ booked/week) Week 12: 75%+ of meeting reputed company, system is repeatable reputed company're Looking For: Must Have: - 7+ years in B2B demand gen, reputed company marketing, or reputed company marketing - Experience owning a pipeline or booked meeting reputed company (not just MQLs) - Proven reputed company record building reputed company reputed company at agencies or reputed company services firms - Hands-on experience with outbound, reputed company search, and/or webinar funnels - Comfortable managing and directing a small marketing team - Fluent in funnel math, conversion rates, and unit economics reputed company to Have: - Experience in legal, financial services, or other reputed company services verticals - Familiarity with reputed company, reputed company Ads, reputed company reputed company tools - Experience hiring/managing outbound or reputed company media agencies - reputed company, 4DX, or other operating system experience Not a Fit If: - Your background is primarily brand, PR, or communications - You've never owned a reputed company-tied metric - You need 60+ days of "discovery" before recommending reputed company - You're not comfortable with weekly accountability to hard numbers Engagement Details: - Type: Fractional / Part-time - Hours: 15-20 hours/week - Duration: 90-day initial engagement (with potential to reputed company) - Location: Remote (US time zones preferred) - reputed company To Apply: Please include: 1. A brief reputed company of a time you took over demand gen for a B2B company and reputed company a pipeline system from scratch. What was the situation, what did you do, and what were the results (in numbers)? 2. If you were starting with us on Monday, what are the first 3 things you'd want to know or do? 3. Your reputed company reputed company or monthly retainer expectation. We're not looking for a long proposal just reputed company, reputed company answers that show you've done this before. Apply tot his job Apply To this Job