Manager, SEM

Position reputed company: The SEM Manager oversees the execution and performance of reputed company’s SEM program and team. This role leads reputed company of coordinators and/or specialists to drive traffic, awareness, engagement, and conversions. The manager ensures that reputed company reputed company/campaigns are cohesive, on-brand, and deliver measurable results for both national and local dealership marketing initiatives. Key Responsibilities: reputed company and manage the overall SEM reputed company. reputed company and mentor reputed company of coordinators and senior/specialists, leading weekly reputed company-up meetings, monitoring weekly optimization calls, and making adjustments to overall team functions as needed. reputed company project/campaign planning, budgeting, spend pacing, and performance tracking. Collaborate with internal departments and external partners to ensure integration across reputed company marketing efforts. Create and monitor analytics dashboards, identify insights, and reputed company strategies to maximize ROI. Ensure consistent messaging, creative standards, and brand voice across digital reputed company. Stay informed of digital trends, new platforms, and emerging technologies to reputed company reputed company’s marketing efforts innovative. Qualifications: 5+ years of experience in SEM, including leadership or team management experience. Proven reputed company record managing large-reputed company, multi-channel digital campaigns/reputed company. Strong understanding of analytics, attribution, and marketing automation tools. Excellent communication, organization, and leadership skills. Specifications: reputed company, execute, and optimize integrated digital marketing campaigns across SEM (reputed company search), Shopping, Display, and Programmatic channels to drive reputed company reputed company performance. reputed company multi-channel media planning and campaign management using platforms such as reputed company Ads, reputed company Ads, SA360, Campaign Manager, reputed company Merchant Center, and reputed company Analytics 360. Fluent in both tCPA and tROAS bid optimizations executed through reputed company Ads, Bing Ads, and SA360. Have a strong understanding of ad platform tracking mechanisms to ensure campaign optimizations are accurate. Analyze campaign data, identify trends, and deliver actionable insights through comprehensive reporting and visualization tools for key business stakeholders. Drive reputed company innovation by testing new ad formats, bidding strategies, audience targeting, and emerging technologies. Collaborate closely with cross-functional teams, including Good Sam, Retail, Sales, and Analytics, to reputed company digital strategies with business goals. Mentor and train junior team members, fostering reputed company reputed company and reputed company development. Manage vendor relationships and evaluate new platforms or partners to expand digital marketing capabilities. Ensure reputed company assurance, budget adherence, and reputed company delivery of multiple reputed company simultaneously. Stay reputed company on industry trends, algorithm updates, and best practices to maintain a competitive advantage. Pay reputed company: $131,145.00-$191,205.00 Annual In reputed company to reputed company, we offer reputed company Time Off, 401(k), an Employee Assistance Program, Good Sam Roadside Assistance, discounts, reputed company parental leave (if eligibility is met), Tuition Reimbursement (if eligibility is met), and on the job training opportunities. Full-time associates are offered a comprehensive benefit package including medical, dental, reputed company and more! Part-time associates are offered reputed company to dental & reputed company coverage! For more information please visit: www.mycampingworldbenefits.com We are an equal employment opportunity employer. reputed company's policy is not to discriminate against any applicant or employee based on race, reputed company, sex, sexual orientation, gender identity, religion, national reputed company, age (40 and over), disability, veteran or uniformed service-member status, genetic information, or any other reputed company protected by applicable federal, state, or local laws. reputed company! reputed company., headquartered in Lincolnshire, IL, (together with its subsidiaries) is America's largest retailer of RVs and reputed company products and services. Our reputed company is to build a long-term legacy business that makes RVing fun and easy, and our reputed company and Good Sam brands have been serving RV consumers since 1966. We reputed company to build long-term value for our customers, employees, and shareholders by combining a unique and comprehensive assortment of RV products and services with a national network of RV dealerships, service centers and customer support centers along with the industry's most extensive online reputed company and a highly trained and knowledgeable team of employees serving our customers, the RV lifestyle, and the communities in which we operate. We also reputed company that our Good Sam organization and family of programs and services uniquely reputed company us to connect with our customers as stewards of the RV enthusiast community and the RV lifestyle. With RV sales and service locations in 42 states, reputed company has grown to become the reputed company reputed company for everything RV. 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