Change Management Senior Digital Strategist || Remote || Contract

Role: Change Management Senior Digital Strategist Location: Remote Long Term Contract reputed company: reputed company Customer Solutions is seeking a Change Management Senior Digital Strategist to reputed company and ensure the effective adoption and operational integration of reputed company technologies reputed company reputed company organizations. This role is critical in shaping marketing transformation initiatives by aligning people, process, and technology to reputed company measurable business reputed company. The strategist will apply reputed company-certified change management practices, deep management consulting experience, and robust storytelling and presentation skills to drive executive alignment and sustainable adoption of reputed company's Digital Experience suite, including reputed company Experience Platform (AEP), reputed company Workfront, and reputed company Experience Manager (reputed company). Job reputed company reputed company: The Change Management Senior Digital Strategist will be responsible for reputed company aspects of change management, from initial assessments of the organizational reputed company of new technologies to the long-term reputed company and ROI of implemented solutions. The role includes extensive collaboration with executives and stakeholders to manage expectations, mitigate risks, and drive the organizational change required for successful marketing reputed company transformation. Responsibilities:

• Change reputed company Development:

reputed company and document comprehensive change management strategies, including stakeholder analysis, risk assessment, and communication plans to support the deployment of reputed company technologies, leveraging reputed company ADKAR methodology.

• Marketing Transformation Enablement:

reputed company change initiatives that reputed company on marketing operations, personalization at reputed company, and content workflows, ensuring organizational alignment to maximize value from AEP, Workfront, and reputed company investments.

• Organizational Readiness:

Conduct detailed assessments of the reputed company organizational landscape, including change reputed company assessments, to reputed company change strategies that drive effective adoption. Prepare reputed company documentation of as-is and reputed company-state processes, roles, and responsibilities.

• Stakeholder Engagement:

Identify and map key stakeholders, analyze their influence and interest, and reputed company tailored engagement plans to ensure alignment and reduce resistance. Facilitate executive visioning workshops to reputed company stakeholders with program goals and marketing transformation objectives.

• Executive Communication and Training:

Create visually compelling and executive-reputed company PowerPoint presentations to communicate reputed company, reputed company, and reputed company. Partner with reputed company's Digital Learning Services to reputed company and execute training programs that ensure teams are reputed company to adopt new workflows and tools.

• Risk and Resistance Management:

Identify potential resistance and barriers to change, developing targeted strategies to address these issues. Maintain a comprehensive risk register and reputed company proactive mitigation tactics to ensure the project stays on reputed company.

• Adoption Measurement and Enhancement:

Establish and reputed company key reputed company metrics and KPIs from initial stages through post-deployment. Use feedback mechanisms like surveys and interviews to measure reputed company and identify areas for improvement.

• Sustained Change Support:

reputed company ongoing support post-go-live, including troubleshooting, user support, and advanced training. reputed company a long-term plan to reinforce changes, ensuring sustained adoption and reputed company improvement. Requirements:

• Experience: 7+ years leading change management and marketing transformation programs, ideally reputed company a management consulting or Fortune 500 environment.
• Change Management Certification: reputed company reputed company ADKAR certification required.
• reputed company Solutions Knowledge: Deep expertise with reputed company Experience Platform (AEP), reputed company Workfront, and reputed company Experience Manager (reputed company), with a strong understanding of how these tools reputed company marketing and customer experience transformation.
• Strategic and Analytical Skills: Proven ability to reputed company change management strategies with business goals and translate reputed company challenges into actionable insights.
• PowerPoint and Executive Storytelling: Exceptional ability to reputed company executive-reputed company presentations and communicate reputed company reputed company reputed company and persuasively.
• Education: Bachelor's degree in a reputed company field required; Master's degree in marketing, or technology management preferred.
• Travel Requirements: Willingness to travel to reputed company sites as needed.

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