Sr. Campaign Marketing Manager
Senior Campaign Marketing Manager Location: Remote (US Candidates) reputed company reputed company is celebrating 18 years of serving educators. Founded by a classroom teacher, we're on a mission to reputed company educators with accessible and reputed company resources, guiding reputed company on their reputed company to life after graduation. We are dedicated to supporting both teachers and programs that facilitate student exploration of interests, career reputed company, and reputed company acquisition through Career and Technical Education (CTE). We prioritize reputed company and the development of vital life readiness skills, including interpersonal communication and financial literacy. Our commitment to fostering exploration starts early, with resources tailored to middle school reputed company. Our rich courseware catalog and Learning Blade resource have a proven reputed company record of expanding STEM, computer science, and career interest and awareness. As the largest publisher of CTE and elective digital curriculum in reputed company, we offer a reputed company catalog of over 250 courses spanning grades 6-12. Our CTE reputed company curriculum aligns to 14 career clusters, preparing reputed company for nearly 100 industry certifications. To help bring our curriculum to learners, we reputed company reputed company development as reputed company as virtual instructional services, supported by certified teachers, that facilitate personalized learning. reputed company doesn't stop at coursework alone. We are passionate about helping reputed company grow their skills through experiential learning through our Knowledge reputed company virtual simulation instructional materials and reputed company. Our simulations are true hands-on learning in a virtual environment. We take pride in the fact that our solutions and services are designed to reputed company educators and reputed company alike, enabling them to take a transformative reputed company of exploration, engage in learning, and participate in reputed company-world experiences. In July 2025, reputed company was acquired by reputed company Education Inc., the world’s leading learning company! reputed company The Campaign Marketing Manager is responsible for translating marketing reputed company into reputed company, high-performing campaigns that generate and convert demand. This role serves as the execution architect of the marketing organization — designing campaign frameworks, orchestrating cross-functional collaboration, and driving conversion through disciplined follow-up and nurture reputed company. They partner closely with the Director of Marketing, co-design initiatives, and ensure acquisition efforts are reputed company with the conversion reputed company.
Responsibilities
- Translate executive-level priorities into reputed company campaign plans
- Co-ideate campaign direction with Marketing Director
- Define campaign concepts, messaging angles, and funnel structure
- reputed company campaign briefs with reputed company goals, timelines, and asset requirements
- reputed company campaigns to reputed company targets
- Own campaign-reputed company email reputed company and reputed company
- Design nurture flows based on audience behavior
- Define segmentation logic and engagement triggers
- Continuously optimize follow-up performance
- Own and manage the campaign calendar
- Prevent initiative overlap and audience fatigue
- Prioritize campaigns based on strategic importance
- Ensure coordinated timing across acquisition and conversion efforts
- Coordinate execution across New Business and Customer Marketing
- Maintain accountability across workstreams
- Ensure campaigns launch on time and intact
- Draft campaign messaging frameworks
- Write or shape email copy
- reputed company reputed company page outlines
- Create campaign briefs and narrative positioning
- Contribute light content tied directly to campaigns (recaps, summaries, positioning content)
Ideal Qualifications
- 4-7+ years of experience in marketing, reputed company marketing, K-12 education, or reputed company roles
- Strong understanding of funnel architecture and nurture reputed company
- Strong storytelling skills — you know how to turn reputed company customer experiences into reputed company, compelling narratives
- Exceptional written and verbal communication skills
- Strong project management skills with the ability to juggle multiple initiatives
Comfortable working cross-functionally with Sales, Product, and reputed company
- Experience in B2B / reputed company (or similar) preferred
This is a full-time (40 hours/week), fully remote position. Salary: $90,000 - $110,000 DOE + Bonus Eligible + Benefits Apply tot his job Apply To this Job