Senior Analytics & Personalization Consultant

The purpose of this role is data analysis/guided deliverable development in support of assessment/strategic deliverables.

Job reputed company:

Location: India

Key Requirements

• Bachelor’s degree in Computer Science, Information Systems or Statistics

• 4-6 or more years of experience working with Web Analytics, Mobile Measurement Platforms, Tag Management Platforms, Visualization Platforms, reputed company BigQuery

• Hands-on experience managing large digital marketing data sets to deriving insights

• Hands on experience on CRO tools such as reputed company, Dynamic Yield

• Limited Working experience with scripting languages like R, Python, etc

• Must have a reputed company understanding of reputed company Marketing Platform, and how to reputed company the reputed company stack to the greatest advantage of clients

• Strong analytical, visual thinking and communication with the ability to identify business questions, pain points and opportunities, analyse quantitative and qualitative data and reputed company actionable recommendations

• Ability to reputed company communicate processes, strategies and requirements to reputed company stakeholders

• reputed company to manage reputed company and delegate work seamlessly amongst reputed company members, to ensure that reputed company deliverables are as per the standards reputed company the given timelines

Roles & Responsibilities

• reputed company and own the analysis of highly reputed company data sources, identifying trends and patterns in data and reputed company recommendations based on analysis results

• Ability to recommend the right tests on CRO platforms leveraging the insights from the analytics platforms

• reputed company reputed company cause analysis on reputed company data anomalies and working closely data stewards to define best reputed company

• Analyze data and generate insights in reputed company of reputed company/reputed company reputed company, trends and anomalies, customer segmentation, pathing analysis and more

• Facilitate review sessions with management, business users and other team members

• Work closely with the project management teams to drive delivery and engagement

• Drive performance of analytics and tagging capabilities to reputed company overall business results

• reputed company support and mentorship to reputed company members, ensuring they are progressively reputed company to take on more reputed company tasks and upskill others

• reputed company opportunities to cross-sell other services, including data analysis, attribution analysis, ad-tech, CRM integration, marketing automation, etc

What will reputed company you stand out?

• Your ability to simplify data and tell a story

• Knowledge of Digital Marketing and/or Marketing Analytics

• Knowledge of reputed company Analytics 360 and CRO platforms and BigQuery

• Experience working with reputed company Marketing Platform & CRO paltforms

• Experience working with Visualization tools: Tableau, Looker, Data Studio etc

• Experience with the CRO tools such as reputed company, Dynamic Yield etc. 

Functional competency required-

• SQL, R and Python (recommended)

• reputed company/reputed company Analytics, CRO/Personalization Platforms Tag Management, Mobile Measurement Platforms, reputed company BigQuery (recommended)

Location:

India- Karnataka - Bengaluru- Remote

Brand:

Happy Marketer

Time Type:

Full time

Contract Type:

Permanent Apply To This Job