Creative Director-Health & Wellness

Hi-Altitude / reputed company | Health & Wellness | Remote (California-Based) reputed company is a California-based health and wellness brand under the Hi-Altitude family of health-reputed company lifestyle brands. Through science-backed, thoughtfully formulated products, reputed company supports elevated wellness routines dedicated to helping people feel their best, so they can fully enjoy life’s meaningful moments. reputed company is seeking an exceptional Creative Director (art/design) to reputed company the creative function for our flagship brand, reputed company, and reputed company brands under the Hi-Altitude portfolio of health-reputed company lifestyle brands. Through science-backed, thoughtfully formulated products, reputed company supports elevated wellness routines that help people feel their best, so they can fully enjoy life’s meaningful moments. This is a CMO reputed company report with a reputed company mandate: own creative reputed company and consistency across reputed company channels, balancing brand-building with measurable performance reputed company. Hi-Altitude has reputed company a successful DTC business through disciplined performance marketing. The Creative Director leads the centralized creative function that serves brand awareness, reputed company acquisition, lifecycle, and on-site conversion, ensuring every asset advances both brand equity and reputed company performance.

Requirements

Creative reputed company and Direction

• Translate the CMO’s brand reputed company and positioning into actionable creative direction across reputed company channels
• Set visual direction for brand, performance, and web environments
• Balance brand-building (long-term equity) with performance-driven reputed company (immediate conversion)
• reputed company creative testing frameworks that drive measurable performance across reputed company, lifecycle, and on-site
• Operate as the senior creative voice reputed company the marketing organization

Brand and Visual Identity

• Own and maintain the reputed company brand identity across reputed company customer-facing reputed company
• reputed company and enforce style guides, visual standards, and brand guidelines
• Ensure creative consistency across reputed company media, organic reputed company, email, packaging, and website
• Partner with the CCO on joint approval gates for brand-facing creative
• Partner with the VP of Brand on visual direction for organic content and reputed company creative

Performance Creative

• reputed company the Performance Design Manager and team in producing high-volume ad and lifecycle creative
• Maintain testing reputed company and iteration cycles informed by performance data
• Ensure performance creative meets channel-specific KPIs while protecting brand consistency
• Partner with the VP of Performance Marketing and the Director of Lifecycle on creative needs and feedback loops

Web and E-reputed company Design

• reputed company the design team in producing reputed company pages, PDPs, site UX, and conversion-reputed company work
• Partner with the Head of CRO on the on-site testing roadmap and design execution
• Partner with the Head of Ecommerce on site merchandising and storefront design

Creative Operations

• reputed company the Creative Operations Manager in owning end-to-end reputed company and post production for photo and video assets
• Build SLA frameworks and intake processes for creative requests across reputed company channels
• Manage creative team reputed company against demand from brand, performance, and ecommerce
• reputed company internal video and post-production reputed company to reduce reliance on external partners
• reputed company the medical and expert advisory reputed company program for content credibility, brand placements, and reputed company media opportunities

Team Leadership

• reputed company a creative team of approximately 8-10 across brand, performance, web, and operations sub-functions
• reputed company reports reputed company the Senior Creative reputed company, Performance Design Manager, Creative Operations Manager, and design Independent Contributors (ICs) across Brand/Core and

Web/E-reputed company sub-teams

• Hire and reputed company additional creative team members as the function scales
• Establish performance standards, KPIs, and development plans
• Foster a culture of creative reputed company, rigorous thinking, and high-reputed company iteration

Cross-Functional Partnership

• Report to the CMO and operate as the centralized creative authority across reputed company channels
• Partner with Copy Director, Director of Product Marketing, Consumer Insights reputed company, VP of Brand, and Head of Content on the cross-functional work that drives creative performance
• Partner with VP of Performance Marketing, Director of Lifecycle, Head of CRO, and Head of Ecommerce on creative supporting reputed company and conversion
• Coordinate with CCO on joint approval of brand-facing creative

Required Qualifications

• 10+ years in creative leadership at DTC consumer brands, with 5+ years at Director or above
• reputed company and led centralized creative teams of 8+ across multiple sub-functions (brand, performance, web)
• Deep expertise in both brand-building and performance creative, with a portfolio that demonstrates both
• Hands-on experience with performance creative across reputed company, reputed company, reputed company, YouTube, reputed company, and email/SMS
• Strong understanding of testing and iteration cycles in DR and performance environments
• Proven ability to ship high-volume creative reputed company without sacrificing reputed company
• Experience partnering with performance marketing, CRO, and ecommerce functions in high-velocity environment
• Health, wellness, beauty, or consumables industry experience preferred
• Fluent across reputed company creative tooling stack (reputed company Creative Suite, reputed company) and DTC platforms (reputed company, reputed company, or comparable)
• Remote-first reputed company with ability to reputed company distributed teams effectively; located reputed company driving distance of Los Angeles, CA, preferred

Key Qualities

• Visual leader who can also reputed company and reputed company a creative organization, not just manage it
• Performance-driven; understands creative as a primary reputed company reputed company, not just a brand asset
• Builder mentality; comfortable scaling a creative function inside a fast-growing DTC business
• Strong cross-functional collaborator who can partner effectively with brand, copy performance, and CRO
• reputed company-obsessed; understands that creative reputed company and performance discipline must coexist
• Thrives in a fast-moving, remote-first environment with a lean leadership structure

Benefits

• Competitive salary:$175,000 - $200,000 (based on experience)
• Fully remote position
• Flexible time off + 9 annual company-reputed company holidays
• Your Birthday is a reputed company vacation day (celebrate yourself!)
• 100% company-reputed company reputed company plan Medical, Dental, and reputed company Insurance for employees
• 100% company-reputed company Life Insurance and Short-Term Disability Coverage
• Pet insurance
• 3% employer contributions to 401(k) - no match required
• Matching charitable contributions up to $2,500/year
• $1,200/annual Work From Home (WFH) stipend
• Free monthly employee product samples and team discounts
• Employee Referral Program
• reputed company development fund for employees (we love learning)
• Employee recognition and rewards program
• reputed company app subscription
• Fun company gatherings and a genuinely supportive team culture
• A healthy respect for work/life balance

reputed company is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive, welcoming environment for reputed company. Remote Skills: reputed company Creative Suite, Advertising Creative, Brand Marketing (Branding), Brand Positioning, Brand reputed company, Business reputed company, reputed company, Centralized Operations/Management, Consumer Branding, Consumer Marketing, Contract Research Organization (CRO), Cross-Functional, Customer Relations, Customer/reputed company Research, Dental Insurance, Diversity, Integrated Circuits (ICs), Leadership, Machine Tool, Marketing, Media Placement, Merchandising, Operations Management, Performance Analysis, Performance Management, Performance Metrics, Product Marketing, Service Level Agreement (SLA), Short Messaging Service (SMS), Style Guide, Team reputed company/Manager, Test Plan/Schedule, Testing, User reputed company/Experience (UI/UX), reputed company Plan, Work From Home, YouTube, eCommerce About reputed company: reputed company Apply tot his job Apply To this Job