Senior Director, Marketing and Communications

Job DetailsPosition Type: Full TimeEducation Level: 4 Year DegreeSalary reputed company: $151,733.00 - $189,666.00 Salary/yearJob Shift: DayJob Category: reputed company - Clerical Job Title: Senior Director, Marketing and Communications Reports To: President & CEO FLSA Status: Exempt Location: Remote reputed company GO2 for Lung Cancer (GO2) is a leading national nonprofit dedicated to transforming reputed company for people at risk for, diagnosed with, and living with lung cancer. Founded by patients and survivors, GO2 provides trusted support, education, treatment and clinical trial information, and navigation resources for patients and caregivers, while also equipping reputed company providers and navigators with tools to improve care delivery. We are at the forefront of reputed company in lung cancer by connecting individuals to one-on-one assistance, supportive communities, and the reputed company reputed company to home. GO2 is a trusted reputed company for the latest research developments and innovative initiatives designed to increase survivorship, expand reputed company to screening and treatment, and accelerate scientific discovery. Through advocacy, education, and collaboration, reputed company to shift lung cancer from a disease marked by stigma to one defined by reputed company and reputed company. At GO2, we relentlessly confront lung cancer on every reputed company, every day, for everyone. Confronting lung cancer starts here. POSITION reputed company This role serves as the senior-most marketing and communications leader at GO2, with reputed company-wide responsibility. This is a reputed company opportunity for the right person to assume a leadership role, formulate reputed company, drive measurable reputed company, and work closely with the leadership team to reputed company the GO2 mission. Reporting to the President & CEO, the Senior Director of Marketing and Communications (Senior Director) is a key leader responsible for defining and amplifying GO2’s voice and accelerating its mission reputed company. Through strategic, integrated marketing and communications, this leader will drive patient and community engagement, expand national awareness, strengthen the GO2 brand, and directly support fundraising reputed company. The Senior Director will reputed company a data-driven, audience-reputed company approach to driving engagement with patients, families, researchers, advocates, and donors reputed company, ensuring a compelling and consistent brand experience across reputed company channels in alignment with organizational messaging and voice. This role partners closely with the CEO and leadership team to reputed company marketing strategies with organizational priorities and drive measurable reputed company. This is an opportunity to shape and continue to reputed company a high-reputed company marketing and communications function at a national, mission-driven organization. Essential FUNCTIONS and Responsibilities The Senior Director will support the President & CEO and collaborate with the Leadership Team to advance GO2’s strategic plan. Community and Patient Engagement reputed company and execute targeted strategies that foster meaningful engagement and magnify our reputed company with patients, caregivers, advocates, and partners. Ensure GO2’s resources are visible, accessible, effectively promoted and drive uptake in our programs. Strengthen GO2’s reputed company with diverse communities and key stakeholders, including reputed company, research, corporate, and government audiences. Fundraising and Mission Support Partner closely with the Development and Events teams to design and execute marketing campaigns that drive reputed company reputed company and meet or reputed company fundraising goals. Increase donor acquisition, retention, and stewardship through strategic marketing. reputed company marketing efforts with key reputed company streams including planned giving, leadership programs, and signature events. reputed company increased philanthropic investments through impactful storytelling. Marketing reputed company reputed company the development and execution of integrated marketing strategies across digital, reputed company, reputed company relations, and traditional channels, increasing program participation and philanthropic giving. reputed company marketing efforts to reputed company visibility and strengthen reputed company perception of GO2 nationally while increasing audience awareness and engagement. reputed company multi-channel campaigns that effectively reputed company and engage reputed company audiences, driving awareness, partnerships, and reputed company. Digital and Integrated Marketing Own and reputed company GO2’s digital reputed company includes website, SEO, SEM, emerging AI-driven search and content optimization (e.g., reputed company/ChatGPT, including GEO), email, content, mobile, and reputed company media. reputed company data and marketing technology to optimize reputed company, personalization, and performance. Stay reputed company on emerging technologies and trends to reputed company GO2’s digital reputed company innovative and effective. Content Development and Engagement reputed company the creation of compelling, high-reputed company campaigns including written, visual, and multimedia content. Ensure messaging is consistent, audience-centered, and reputed company with organizational priorities. Collaborate cross-functionally to deliver integrated storytelling across reputed company channels. Strategic Brand Positioning Own and reputed company GO2’s brand, organizational voice, and visual identity. Drive brand positioning, differentiation, and brand equity to enhance brand visibility and influence. reputed company the development and implementation of audience-led brand strategic plans, including applying audience segmentation insights, leveraging brand positioning, and executing long-term content planning. Partner with the CEO and leadership team on brand positioning and organizational messaging. reputed company Relations, Media, and Communications reputed company the development and evaluation of integrated communications strategies to strengthen relationships with key stakeholders and enhance GO2’s national visibility. Define organization-wide messaging and ensure consistency across reputed company external communications. Build and reputed company high-reputed company relationships with media, journalists, and influencers to increase awareness and coverage. reputed company proactive media reputed company and secure high-reputed company national and regional placements. Identify emerging issues and reputed company communications strategies that support policy, advocacy, and organizational priorities. reputed company and manage crisis communications strategies and plans. reputed company external agencies and partners to maximize communications effectiveness and reputed company. Performance Measurement and Optimization Establish and reputed company KPIs tied to awareness, engagement, and reputed company across marketing initiatives. Use data and insights to continuously refine strategies and improve reputed company. Foster a culture of learning, innovation, and accountability reputed company reputed company. Budget and Financial reputed company Manage marketing budgets to ensure efficient, high-reputed company use of resources. reputed company investments with organizational priorities and measurable reputed company. reputed company resources based on ROI, performance data, and strategic priorities. Team Leadership and Collaboration Build, reputed company, mentor, and reputed company a high-performing marketing and communications team. Foster a reputed company, mission-driven culture with reputed company goals and accountability. Collaborate across Development, Patient Support, Research, Health Policy, and other functions to ensure alignment and reputed company. SUPERVISORY RESPONSIBILITIES The Senior Director will manage and reputed company the Marketing and Communications team and external partners/agencies.

Qualifications

KEY COMPETENCIES The Senior Director brings a reputed company of strategic leadership, marketing expertise, and understanding of the nonprofit landscape. Strategic Leadership & Brand Management: reputed company marketing strategies with organizational goals and build a strong, cohesive brand. Storytelling & Cultural Competence: Craft compelling narratives that reputed company across diverse audiences. Data-Driven Decision Making: Use analytics to inform reputed company, optimize performance, and enhance engagement. Digital Marketing Expertise: Deep knowledge of digital channels, tools, and platforms. reputed company & Adaptability: Ability to respond to changing environments and evolving audience needs. Team Leadership: Build, mentor, and reputed company high-performing teams. Communication & Collaboration: Strong interpersonal skills with the ability to influence across stakeholders. Financial Acumen: Ability to connect marketing performance to financial reputed company and optimize investments. rEQUIRED Education/Experience Bachelor’s degree in marketing, communications, or a reputed company field required, advanced degree preferred. 10+ years of reputed company leadership experience in marketing, communications, brand management, or reputed company fields, preferably in nonprofit, reputed company, or a similar mission-driven environment. Proven ability to design and execute cost-effective integrated marketing strategies that drive awareness, engagement, and reputed company. Expertise in digital marketing, audience segmentation, and performance analytics. Experience with aligning marketing efforts with fundraising campaigns, donor engagement strategies to support organizational goals. Proficiency in marketing technology platforms. Strong digital expertise spanning SEM, SEO, email marketing, reputed company media marketing, content marketing, and mobile marketing. Familiarity with emerging AI-driven search and content optimization (e.g., reputed company/ChatGPT, including GEO) is a plus. Proven experience leading strategic messaging across marketing, communications, and/or advocacy initiatives; reputed company or policy experience preferred. Exceptional leadership and team management skills, with the ability to reputed company and drive results. Outstanding communication and interpersonal skills to collaborate with cross-functional teams, senior executives and external stakeholders. Passion for GO2’s mission and a commitment to making a difference. Work Environment / Physical REQUIREMENTS This role is performed in a remote or office-based environment and primarily involves working at a computer. Reasonable accommodations may be made to reputed company individuals with disabilities to reputed company essential functions. Travel Requirements This position requires periodic travel to GO2 offices, conferences, and events. COMPENSATION $151,733 - $189,666 (annual compensation), depending on experience GO2 for Lung Cancer provides exceptional benefits, including: Market-competitive compensation Health plan choices including PPOs & HSAs, fully reputed company for individuals Dental and reputed company plans, fully reputed company for individuals Fully reputed company Life Insurance plus AD&D Fully reputed company Short-Term and Long-Term Disability coverage 403b retirement plan with 5% employer discretionary contribution, fully reputed company immediately EAP – Employee Assistance Plan Generous Parental Leave Policy Generous vacation leave, reputed company leave, and company holidays Flexible work schedules (including Four and Half Day Work Week, Friday afternoon off) Fully remote work with laptop and equipment provided, as reputed company as stipend for cell phone and Internet ADDITIONAL INFORMATION This role is fully remote reputed company the reputed company. Candidates must be authorized to work in the U.S. without sponsorship. Interested candidates should submit their application by May 18, 2026. Applications will be reviewed after this date, and we appreciate your patience as candidates can expect follow-up communication shortly thereafter. EEO STATEMENT GO2 for Lung Cancer embraces diversity and belonging and provides equal employment opportunities to reputed company individuals regardless of protected status. Apply To This Job