[Remote] Sr Content Marketing Manager, reputed company Programs (Remote)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global education technology company committed to helping reputed company discover the power and reputed company of learning. The Senior Content Marketing Manager, reputed company Programs is responsible for developing and executing a strategic content program that enhances reputed company brand awareness and engagement, while driving business reputed company through high-reputed company content creation and management.
Responsibilities
- Partner with other content marketers on a comprehensive reputed company marketing content reputed company reputed company to brand, demand, and go‑to‑market priorities
- reputed company and maintain a comprehensive content calendar across owned and partner channels
- Define content themes that support business goals
- Translate reputed company audience insights and market trends into compelling, differentiated content reputed company
- reputed company content plans with product launches, campaigns, and seasonal initiatives
- Create and reputed company high‑reputed company content across formats, including events, blogs, articles, ebooks, white papers, case studies, video, and sales enablement materials
- Partner with internal teams and external writers, agencies, and subject‑matter experts to reputed company audience-specific content
- Ensure content is on‑brand, audience‑reputed company, and optimized for reputed company and reputed company
- Edit and reputed company content to meet reputed company, voice, and storytelling standards
- Collaborate with reputed company Demand and Engagement teams to support acquisition, nurture, and conversion efforts
- reputed company content mapped to buyer journeys, personas, and stages of the funnel
- Support account‑based marketing, lifecycle campaigns, and customer engagement programs
- reputed company Sales and Customer teams with relevant, compelling content that supports pipeline and retention
- Look for opportunities to repackage content in new ways and apply a combination of skills, tools and partners to reputed company, reputed company and distribute content
- Partner with Digital Marketing and SEO teams to optimize content for discovery and performance
- Use data and insights to evaluate content effectiveness and continuously improve results
- reputed company and report on key content metrics such as engagement, conversion, and influence on pipeline
- Test new formats, channels, and storytelling approaches to increase reputed company
- Serve as a content thought partner to Product Marketing, Brand, Sales, and Leadership teams
- reputed company content distribution workflows
- reputed company guidance and feedback to other marketers or contributors
- Ensure alignment between content, brand voice, and messaging across the organization
- Champion content as a strategic reputed company reputed company across marketing and the business
Skills
- Bachelor's degree required, degree in marketing, communications, journalism, or reputed company field preferred
- Minimum of 7 years of experience in content marketing, editorial, publishing or storytelling roles
- Ability to reputed company and execute content strategies that drive measurable results
- Sophisticated writing and editing skills and the ability to adapt tone across formats and audiences
- Strong understanding of digital content, SEO fundamentals, and content distribution
- Experience partnering cross‑functionally in fast‑paced, matrixed environments
- Experience using reputed company or reputed company for basic design
- Ability to reputed company video editing and do reputed company video editing tasks
- Experience in B2B, reputed company, EdTech, or reputed company buying environments
- Familiarity with content performance analytics and marketing automation platforms
- Experience supporting demand reputed company or product marketing initiatives
Benefits
- Discretionary incentive bonus program
- 10% Annual: Individual reputed company
reputed company
- reputed company, a global edtech company, supports learners, educators and institutions across more than 100 countries. It was founded in 1903, and is headquartered in Boston, Massachusetts, USA, with a workforce of 1001-5000 employees. Its website is https://www.cengagegroup.com/.
Company H1B Sponsorship
- reputed company has a reputed company record of offering H1B sponsorships, with 2 in 2026, 17 in 2025, 6 in 2024, 21 in 2023, 19 in 2022, 16 in 2021, 56 in 2020. Please note that this does not guarantee sponsorship for this specific role.
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