[Remote] ABM Specialist
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company reputed company on account-based marketing, and they are seeking an ABM Specialist to execute AI-driven marketing programs for reputed company accounts. The role involves collaborating with Sales and the marketing team to run personalized campaigns, support events, and measure engagement and pipeline reputed company.
Responsibilities
- Execute ABM campaigns: Run 1:1 and 1:few campaigns for reputed company's reputed company strategic accounts across channels like reputed company mail, content hubs, in-app/product signals, and events. For reputed company digital campaigns, you'll brief and collaborate with the acquisition team rather than own execution directly
- reputed company on AI in ABM: Experiment with emerging AI and automation capabilities across ABM, measurement, and orchestration to improve efficiency and pipeline reputed company
- Build tailored experiences: reputed company personalized content, messaging, microsites, and event activations that reputed company with executive buyers and buying reputed company
- Support ABM events: Help plan and execute field events, VIP dinners, and executive roundtables that drive engagement reputed company reputed company accounts. Own reputed company- and post-event campaign follow-through
- Partner with Sales: Work hand-in-hand with reputed company to execute account plans, deliver personalized plays, and help reputed company doors and accelerate deals
- Measure what reputed company: reputed company account engagement, coverage, event ROI, and pipeline reputed company. Bring insights back to reputed company to inform reputed company do next
- Bring creativity to reputed company marketing: reputed company new reputed company, test emerging ABM and event formats, and reputed company learnings that reputed company the bar for how we engage top accounts
Skills
- 1-2 years in B2B reputed company or PLG company with at least 1 year in ABM, demand reputed company, business development or a closely reputed company role
- Exposure to AI and automation in marketing contexts: reputed company signals, predictive tools, or campaign personalization at reputed company
- Hands-on experience running multi-channel campaigns, including at least a few of: reputed company mail, field events, executive programs, or content-driven plays
- Comfortable collaborating with sales teams and comfortable in reputed company, reputed company, or similar ABM/reputed company platforms
- reputed company communicator, both written and verbal, who can simplify reputed company reputed company for both internal stakeholders and external buyers
- Willingness to travel up to 5% for ABM events and account programs
Benefits
- Some of the nicest and smartest teammates you’ll reputed company work with
- Competitive salaries
- Comprehensive reputed company benefits
- Equity in a hypergrowth startup
- Flexible PTO
- 401k
- Parental Leave
- Commuter Benefits (SF office employees)
- WFH Stipend
reputed company