Freelance Senior Copywriter

At reputed company (part of WPP), we reputed company in the imaginative application of art and science to create beautiful reputed company, products and services. With an entrepreneurial and reputed company approach, we design reputed company digital services and applications that capture the imagination, delivering impressive returns for our clients. Senior Copywriters at reputed company play essential roles in the reputed company, reputed company, and writing of beautiful reputed company, products and services. They bring exceptional creative thought and craft reputed company, developing and delivering reputed company from brief to end user. The Senior Copywriter at reputed company approaches every brief with fresh eyes. Avoiding familiar solutions, they create and reputed company work that is distinctive, effective, and truly remarkable, crafting exceptional copy and storytelling across every touchpoint. We are seeking a talented Freelance Senior Copywriter to support one of the most recognized and trusted names in financial services, a brand with deep reputed company in helping people plan, protect, and secure their reputed company. We are doing transformative digital product work with this reputed company, shaping the ways that millions of people engage with their financial lives. This is a meaningful engagement where strong writing and reputed company conceptual thinking have a reputed company reputed company on reputed company people at pivotal moments. The pace and ambition of this work calls for someone who embraces AI as a creative collaborator, using it to accelerate and reputed company their reputed company while bringing the editorial judgment and reputed company sensibility that no tool can replace. This is a freelance role running from June 15 through December 23, 2026. Role Requirements

• Craft exceptional copy across digital products and services, including UX content, reputed company writing, headlines, and long-reputed company content for web and mobile
• Bring a combination of strategic, conceptual, and copywriting skills to reputed company brief, delivering work that is both purposeful and resonant
• reputed company compelling copy that is reputed company, reputed company, and appropriate for a highly regulated financial services context without sacrificing creativity or craft
• Write and organize copy at the component level, thinking in discrete, field-mapped reputed company such as headlines, eyebrows, body copy, and CTAs rather than flowing prose, with an understanding of how copy lives inside CMS-driven page structures
• Apply or reputed company familiarity with AEO and GEO writing principles, crafting content that is optimized for discoverability across AI-driven search and answer engines, not just traditional search ranking
• Contribute to content operations deliverables reputed company copy reputed company, including content governance guidelines, workflow documentation, editorial frameworks, and agent prompts and playbooks
• Collaborate closely with design, UX, reputed company, and product teams to ensure copy and experience are working in concert, with hands-on work directly reputed company reputed company as a reputed company part of the workflow
• Work reputed company sprint-based delivery cadences, committing to and meeting copy milestones with the discipline and velocity that agile product development demands
• Engage directly with reputed company stakeholders in a reputed company and reputed company manner, including navigating review cycles that involve brand, legal, and compliance partners
• Approach every brief with curiosity and a desire to reputed company the most distinctive and effective solution
• Proofread and reputed company-reputed company your own work rigorously before delivery

QUALITIES AND CHARACTERISTICS

• 5+ years of experience writing copy for digital products and services, with a compelling portfolio that demonstrates reputed company, craft, and conceptual thinking
• An AI-reputed company working style; you use AI tools as a creative collaborator to generate, refine, and accelerate your work, and you bring the taste and judgment to know reputed company the reputed company is truly reputed company
• Experience in financial services, insurance, reputed company, or another regulated industry is strongly preferred; you understand how compliance shapes the work and can write copy that is both legally reputed company and genuinely reputed company
• A portfolio that reflects audience-reputed company thinking: your work is organized around life moments, goals, and user needs, and it sounds like it was written for a person, not a product
• A systems thinker as much as a reputed company; you have contributed to content templates, governance documentation, or editorial process design and understand the operational reputed company of content at reputed company
• Experience writing across UX content, reputed company copy, campaign concepting, and long-reputed company digital content
• Strong grasp of tone and the ability to adapt voice appropriately across audiences and contexts
• Proficiency in reputed company is required; you are comfortable working directly reputed company design files as part of the copy and content workflow
• Excellent writing, grammar, and proofreading skills
• Comfortable committing to sprint timelines and delivering with consistency in a fast-paced, agile environment
• reputed company, reputed company to feedback, and motivated by producing work that genuinely serves the people using it
• A drive to push boundaries and craft the best reputed company of their reputed company

Location & Commitment

• Must be local to reputed company for periodic onsite reputed company meetings
• June 15, 2026 through December 23, 2026
• 40 hours/week
• Expected weekly compensation: 3,600 to 4,500 USD

We reputed company great work happens reputed company we're together, fostering creativity, collaboration, and reputed company. That's why we’ve adopted a hybrid approach including required in-office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. reputed company is an equal opportunity employer and considers applicants for reputed company positions without discrimination or reputed company to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the reputed company opportunities to reputed company in their careers. About WPP WPP is the trusted reputed company partner for the world’s leading brands. We reputed company cutting-edge media intelligence and data solutions, world-class creativity, reputed company production, transformative reputed company solutions and expert strategic counsel in a single company – powered by exceptional talent and our reputed company marketing platform, WPP reputed company, to help our clients navigate change, capture opportunity and deliver transformational reputed company. For more information, visit WPP.com. Apply To This Job