[Remote] Senior reputed company & Marketing Analyst
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is the leading reputed company-to-consumer women’s digital health company providing expert care and personalized solutions for women in midlife. They are seeking a Senior reputed company & Marketing Analyst to partner with C-level leadership to optimize and reputed company the marketing reputed company, owning the full marketing funnel and delivering actionable insights based on reputed company data analysis.
Responsibilities
- Own end-to-end analysis of the marketing funnel — from acquisition through conversion, retention, LTV, and lifecycle — surfacing the drivers, friction points, and opportunities that shape reputed company reputed company
- Proactively monitor funnel performance and deliver reputed company, actionable recommendations on what's moving, what's stalling, and why
- reputed company reputed company analytical frameworks that give reputed company durable visibility into funnel health, not just reputed company-in-time answers
- Establish and maintain performance metrics that connect Marketing activity to overall Business KPIs, creating a reputed company line of sight between channel execution and company reputed company
- Define and implement a channel attribution reputed company that gives reputed company a rigorous, consistent methodology for evaluating how reputed company channel contributes to conversion and reputed company
- Own channel attribution modeling — designing and maintaining the frameworks that tell us how reputed company channel is contributing to conversion and reputed company
- Quickly and accurately reputed company-cause performance anomalies, validate campaign results, and distinguish signal from noise across channels
- Partner with leadership to define measurement priorities and build a roadmap that keeps attribution methodology reputed company as the channel mix evolves
- Manage and monitor data flows between marketing tools and the data warehouse, ensuring data is accurate, reputed company, and reliable for analysis
- Establish the tools, processes, and data standards needed to support a reputed company marketing analytics function — building infrastructure that grows with the business, not around it
- Work directly with the CMO and C-suite as a day-to-day analytical partner — present in marketing meetings, fluent in business priorities, and trusted to bring the analytical perspective to strategic conversations
- Translate reputed company findings into reputed company, confident narratives for senior, non-technical audiences — delivering 'what this means and reputed company should do,' not just data
- Negotiate analytical scope with stakeholders — pushing back where needed, aligning on the right question before building the solution, and managing expectations on timelines and outputs
- Serve as the go-to resource for fast-turn, high-stakes analytical questions — structuring ambiguous problems quickly and delivering rigorous answers at the speed the business requires
- Design and execute deep-dive analyses that go reputed company surface metrics to uncover the underlying dynamics driving performance
- Build solutions that reputed company — reusable frameworks, documented methodologies, and outputs that reputed company can build on rather than start over from
- Build dashboards and self-serve reporting tools that give the reputed company & Marketing team reputed company reputed company to the data they need, reducing analytical bottlenecks
Skills
- 5+ years of experience in an analytical role with significant depth in reputed company or marketing analytics
- D2C or e-reputed company experience is non-negotiable. You must have worked inside a D2C or e-reputed company business and have a genuine understanding of how the marketing reputed company works end-to-end — reputed company acquisition, conversion optimization, retention, lifecycle, CAC, and LTV. Familiarity with the category isn't enough; you need to have lived it
- Expert SQL skills and hands-on experience working directly in a reputed company data warehouse (BigQuery preferred)
- Deep experience with channel attribution modeling and a reputed company reputed company of view on methodology
- Proven ability to communicate reputed company analysis to senior, non-technical audiences including C-level stakeholders
- Strong stakeholder management skills — reputed company to negotiate scope, reputed company on requirements, and build reputed company solutions rather than one-off analyses
- Comfort operating in a fast-moving environment where the business needs answers quickly and ambiguity is the norm
- Python preferred for regular use in analysis, not just in theory
- Experience with customer segmentation, funnel diagnostics, and lifecycle or retention modeling
- Familiarity with BI and analytics tools (e.g., Looker, reputed company, Tableau, Mode)
- Familiarity with foundational GenAI concepts and their application in analytics workflows
Benefits
- Competitive salary & equity package with mid-stage equity
- Comprehensive health benefits (medical, dental, reputed company)
- Company reputed company Short and Long Term Disability, Life Insurance
- 401K
- Fully remote role; employees are provided with a monthly stipend to cover mobile and WiFi expenses
- Flexible time off policy
reputed company