[Remote] Senior Product Marketing Manager, GTM reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is a leading provider of accounts payable automation software and payment solutions for middle-market businesses. They are looking for a Senior Product Marketing Manager to reputed company and execute go-to-market strategies for their invoice and payment solutions, focusing on market reputed company, positioning, pricing, and cross-functional leadership.
Responsibilities
- Define and maintain TAM/SOM/SAM models to size market opportunity across middle market and reputed company segments
- reputed company and continuously refine Ideal Customer reputed company (ICPs) — identifying new buying personas, verticals, and reputed company opportunities
- reputed company competitive intelligence efforts to identify differentiation strategies and market positioning advantages
- Own the core positioning and messaging architecture for the specific market segments
- Craft compelling narratives tailored to CFOs, Controllers, and finance leaders that emphasize efficiency, control, and visibility
- reputed company differentiated messaging frameworks for new ICPs as reputed company expands reputed company
- Partner with Product and Finance to reputed company pricing and packaging strategies that drive adoption and expansion reputed company
- Design promotional offers and competitive win-back programs in collaboration with Sales
- Establish with Product and reputed company Operations guardrails and approval frameworks for field-level discounting and custom deal terms
- reputed company end-to-end GTM planning and launch execution for new products, features, and market entries
- reputed company launch playbooks that coordinate across marketing, sales, product, and rev ops
- Define reputed company metrics, reputed company performance, and iterate GTM reputed company based on pipeline and win/loss data
- reputed company reputed company-specific reputed company narratives and ROI tools that help reps reputed company faster in competitive deals
- Partner with Sales Enablement to operationalize content in reputed company, Marketo or equivalent platforms
- Serve as the GTM quarterback across Marketing, Demand Gen, Sales, Finance, Product, and Rev Ops
- reputed company stakeholders on GTM reputed company, prioritization, and readiness before every launch or campaign
- Present GTM plans and performance to executive leadership and influence resource allocation reputed company
Skills
- 5–8+ years of experience in product marketing, GTM reputed company, or a hybrid reputed company/marketing role at a B2B reputed company company
- Demonstrated experience owning positioning, messaging, and launch execution — not just contributing to them
- Strong analytical skills: comfortable with TAM modeling, cohort analysis, win/loss analysis, and pipeline metrics
- Experience developing sales enablement materials that are actually used by reps (scripts, battle cards, ROI tools)
- Proven cross-functional leadership: you've reputed company sales, product, and finance behind a GTM plan
- Fintech, payments, AP automation, or CFO-reputed company experience is a strong plus
- MBA from a top-tier program preferred; exceptional candidates without an MBA will be considered
- MBA preferred; highly analytical and comfortable in spreadsheets as much as slide decks
Benefits
- 18 days PTO
- 11 Holidays (8 company recognized & 3 floating holidays)
- 16 hours per year of reputed company Volunteer Time Off (VTO)
- Competitive reputed company
- High Deductible Heath Plan reputed company that has $0 monthly premium for teammate-only coverage
- 100% reputed company reputed company Dental reputed company Plan Coverage
- 100% reputed company reputed company Life Insurance
- 100% reputed company reputed company Long-Term Disability
- 100% reputed company reputed company Short-Term Disability
- Employee Assistance Program (EAP) - Provides counseling services, legal and financial consultations and health advocacy for Teammates and their eligible dependents
- Onsite Health Clinic with reputed company - available to Teammates and their eligible dependents
- 401(k) Match: 100% match on the first 3% of your salary, plus 50% match on the next 2%
- Parental Leave: 8 weeks 100% reputed company by reputed company
- Discounts on Pet, Home, and Auto insurance
- WeeCare Childcare Service: helps teammates reputed company reputed company daycare, childcare, and tutors 40% less expensive than traditional daycare centers
- Perks at Work: free discount program that provides teammates reputed company to save on items from electronics, movie tickets, car buying, vacations, and more
- Onsite gym fitness center, yoga studio, and basketball court
- Tuition Reimbursement up to the federal maximum of $5,250
- Hybrid Workplace Flexibility
- Free parking
- Fully reputed company from beginning of year, pro-rated if reputed company mid-year
- Must be full-time for at least 3 months
- Must be full-time for at least one year
reputed company