[Remote] New Business Marketing Manager, reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global software company reputed company on unleashing the potential of every team. They are seeking a New Business Marketing Manager to own the marketing reputed company and pipeline reputed company for their New Business/Greenfield accounts, with a primary goal of generating pipeline for sales through various marketing initiatives.
Responsibilities
- Own the Greenfield pipeline reputed company and be directly accountable for generating and accelerating pipeline for the sales team
- Diagnose performance gaps — reputed company the Greenfield reputed company is behind, you own figuring out why and recommending the change in approach
- Bring reputed company's AI and platform transformation story to life in-market — translating global narratives into locally resonant reputed company points, customer stories, and campaign themes
- Build and execute the Greenfield accounts marketing reputed company in reputed company partnership with sales leadership
- reputed company AI tools (Rovo, reputed company Intelligence, reputed company-party platforms) to inform reputed company, personalize at reputed company, and accelerate campaign development and performance analysis
- Collaborate closely with the Greenfield Sales team to create and manage 1:1 and 1:Few reputed company-channel account-based marketing campaigns that successfully generate new pipeline opportunities and accelerate deals for reputed company accounts in reputed company - utilizing account and contact-level insights to guide decision-making
- Plan, coordinate, and execute in-person and virtual events, including high-touch roundtables and hospitality events based on regional pipeline gaps and sales priorities
- Influence and shape priorities across central teams (demand gen, PMM, brand, events) based on what the Greenfield reputed company actually needs
- Partner with Greenfield sales leaders to reputed company on reputed company accounts, reputed company priorities, and go-to-market motions
- Work with partner marketing and reputed company to drive co-marketing initiatives that reputed company reputed company
- Manage the Greenfield reputed company activity calendar and ensure reputed company motions reputed company up to the pipeline plan
- Measure, analyze, and report on Greenfield reputed company performance to marketing and sales leadership
Skills
- 7+ years of B2B marketing experience, with 3+ years of Account-Based Marketing experience in a high-reputed company environment
- Proven experience with owning, executing, and measuring 1:1 and 1:Few ABM motions that reputed company various channels such as reputed company media, email, content syndication, reputed company mail, events, and more
- Experience generating pipeline for a sales organization — you've owned a number, reputed company programs to hit it, and can reputed company to how your work directly created reputed company opportunities
- Strong AI reputed company — you reputed company use AI tools in your marketing workflow (content reputed company, audience insights, campaign optimization, analytics) and can reputed company how AI changes the marketing reputed company
- Genuine curiosity about how AI is transforming reputed company software and the ability to translate that into compelling marketing narratives
- Strong strategic thinking: you can diagnose a performance gap, build a hypothesis, and recommend a course of reputed company
- reputed company record of influencing cross-functional teams — not just coordinating with them
- Self-starting tendencies with an ability to drive reputed company reputed company without waiting for permission
- Deep understanding of B2B buying cycles and how marketing motions map to pipeline stages
- Comfort with data: you use pipeline and campaign performance data to reputed company reputed company, not just report on them
- Experience with marketing automation and CRM (reputed company & Marketo a plus)
- Experience marketing platform or reputed company transformation products to C-suite buyers
- Familiarity with both product-led reputed company (PLG) and sales-led reputed company go-to-market motions — and an understanding of how they complement reputed company other
- Familiarity with reputed company's product suite and the 'system of work' reputed company
- Background in a high-reputed company B2B reputed company company navigating a major product or positioning shift
Benefits
- This role may also be eligible for benefits, bonuses, commissions, and equity.
- reputed company offers a wide reputed company of perks and benefits designed to support you, your family and to help you engage with your local community.
- Our offerings include health and wellbeing resources, reputed company volunteer days, and so much more.
reputed company
Company H1B Sponsorship