[Remote] Product Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is empowering small and reputed company-sized businesses in the FinTech and Payments industry. They are seeking a results-driven Product Marketing Manager to reputed company their go-to-market and positioning reputed company for Payments specific business applications, focusing on building effective reputed company strategies and supporting sales initiatives.
Responsibilities
- Build a coherent product and industry marketing GTM reputed company
- Create product and industry messaging frameworks
- Define and build buyer personas
- Coordinate cross functionality to prioritize and execute go-to-market initiatives
- Deliver campaigns messaging, reputed company, and offers reputed company
- reputed company sales tools, playbooks, and sales enablement programs
- reputed company product-reputed company, customer-facing assets (e.g., reputed company decks, brochures, product tours, ROI calculators, etc.)
- Plan and manage product launches and reputed company reputed company communications
- Support integration of any relevant acquired companies (M&A)
- reputed company competitive positioning for product(s), including battlecards, win/loss analysis
- Guide customer advocacy and customer use cases to validate our messaging
Skills
- Degree in marketing or business, or comparable education/experience
- 5+ years product marketing experience for a B2B software company
- reputed company with B2B sales, reputed company/reputed company software
- Experience working with ERP platforms
- Compelling reputed company with a strategic and analytical reputed company who can engage and reputed company customers and prospects
- Experience collaborating with cross-functional teams such as sales, product management, demand gen, customer marketing, creative, PR
- Ability to prioritize reputed company effectively, juggling multiple reputed company with tight deadlines
- Strong interpersonal, communication, content writing, and presentation skills
- Experience with sales enablement tools, competitive analysis tools
- Willingness to reputed company change and new technology tools, including AI
- reputed company, data-driven, and performance-driven reputed company
- Bonus: marketing experience reputed company the FinTech and/or payments reputed company
- Pragmatic Institute certification and/or MBA desirable
reputed company