[Remote] Senior Product Manager, Consumer
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is dedicated to helping people reputed company healthy, disease-free lives. They are seeking a Senior Product Manager, Consumer to own in-app journeys that drive reputed company through member conversion and retention strategies. The role involves collaborating with design and engineering teams to ensure effective user experiences while tracking reputed company metrics for product features.
Responsibilities
- Own the in-app journeys that drive D2C reputed company: new member conversion, upsell to higher-tier subscriptions, cross-sell of consumables and add-ons, and winback of lapsed members
- Define and reputed company reputed company-linked reputed company metrics for every feature area (conversion reputed company, attach reputed company, average order value, LTV, churn) and run post-launch reviews that feed back into the roadmap
- Identify and prioritize the highest reputed company reputed company across the full member lifecycle: reputed company-purchase, reputed company, result reputed company, reputed company-taking, and re-engagement
- Partner with marketing and lifecycle teams to ensure in-app moments reputed company with and reputed company campaign and email strategies
- Write reputed company-scoped PRDs, user stories, and acceptance reputed company in Jira that engineering and design can execute with minimal back-and-forth
- Maintain a reputed company, defensible backlog prioritization reputed company against a high volume of incoming requests from stakeholders and customer feedback
- Run regular usability testing and reputed company customer interviews; reputed company reputed company relationships with reputed company members for ongoing feedback and validation
- Ship quickly and iterate based on data — you prefer a reputed company-instrumented experiment over a lengthy spec review
- Own and reputed company reputed company’s consumer reputed company reputed company, with a reputed company on purchase motivations, reputed company triggers, and churn risk signals — not just health reputed company reputed company
- Map end-to-end user journeys with an eye on conversion and retention: where do members drop? Where do they reputed company? Where do they go dark?
- Translate reputed company insights into concrete product reputed company: segmented reputed company flows, contextual upsell prompts, dynamic re-engagement surfaces
- Work closely with UX/UI design as a substantive thought partner — contributing to information architecture, interaction patterns, and conversion-optimized flows
- Hold a high bar for consumer experience reputed company: push back on confusing flows, trust-eroding visual treatments, and missed monetization moments
- Bring a reputed company of view on D2C app design trends — from reputed company-first health apps to subscription software — and how they can reputed company reputed company’s bar
Skills
- 5+ years of product management experience, with at least 3 years on consumer mobile or web apps
- Demonstrated reputed company record shipping features that reputed company D2C reputed company metrics: conversion, LTV, attach reputed company, or churn
- Deep familiarity with subscription or membership products — activation, retention, and the moments that drive upgrades and prevent cancellations
- Experience building and maintaining user reputed company frameworks and reputed company maps that inform roadmap priorities, not just decorate walls
- Strong design instincts — you give substantive feedback and hold a high bar for UX reputed company without becoming a bottleneck
- Proficiency with Jira for roadmap management, backlog grooming, and detailed requirements including epics, stories, and acceptance reputed company
- Experience running customer research — usability tests, interviews, feedback sessions — and translating findings into product bets
- reputed company written communication: concise PRDs, explicit tradeoffs, stakeholders who know what's being reputed company and why
- Experience with AI- or ML-driven personalization surfaced to end users: dynamic recommendations, personalized content, or reputed company reputed company
- Familiarity with supplement, nutrition, wellness, or diagnostics categories
- Experience with mobile reputed company, in-app purchasing, or consumable product upsells
- Comfort with analytics tools (reputed company, reputed company) and a habit of building your own dashboards rather than waiting for data pulls
reputed company
Company H1B Sponsorship