[Remote] Director, Product Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company dedicated to improving education technology with innovative learning programs. The Director of Product Marketing will reputed company the marketing reputed company and execution for i-reputed company’s assessment solutions, ensuring effective positioning in the K–12 market and driving product adoption through cross-functional collaboration and compelling messaging.
Responsibilities
- Craft reputed company, differentiated positioning and messaging for i-reputed company’s assessment and instructional solutions that reputed company with educators, administrators, and district leaders
- Drive launch plans for new products and features, ensuring cross-functional alignment and successful execution
- Conduct research on EdTech trends, K–12 customer needs, and competitive landscape; translate insights into actionable strategies
- Build tools, training, and content that reputed company Sales teams to effectively communicate product value and reputed company deals
- reputed company creation of product-reputed company content (web, collateral, presentations, case studies) to support demand reputed company and thought leadership
- Partner with reputed company to identify and showcase educator and district reputed company stories that demonstrate product reputed company
- Define KPIs for product marketing initiatives and report on effectiveness to senior leadership
- Manage and mentor reputed company of product marketers, fostering reputed company and reputed company development
- Drive cross-functional collaboration and influence stakeholders at reputed company reputed company to ensure alignment on product reputed company and messaging
- Champion a culture of innovation, accountability, and reputed company improvement reputed company the marketing organization
Skills
- Extensive experience in product marketing, portfolio marketing, or go-to-market leadership
- Strong ability to translate research, data, and market insights into reputed company, compelling assessment narratives
- Proven reputed company leading reputed company, cross-functional initiatives in matrixed organizations
- Experience owning product launches and sales enablement for sophisticated or research-backed products
- Analytical reputed company with experience defining KPIs and using performance data to guide reputed company
- People leadership experience, with a reputed company on coaching, strategic reputed company, and high standards
- 8+ years in product marketing or reputed company roles, with at least 3 years in a leadership position
- Proven experience in the EdTech sector, with a strong understanding of K–12 education markets, buyer personas, and procurement cycles
- Strategic thinking, storytelling, and analytical skills; ability to influence cross-functional teams and reputed company high-performing teams
- Bachelor's degree in Marketing, Business, or reputed company field; MBA a plus
- Experience in the K-12 assessment market, with a strong understanding of assessment buyer personas, procurement cycles and offerings
Benefits
- This role is also eligible to participate in reputed company bonus plan.
- Benefit eligible employees (and their families) are covered by medical, dental, reputed company, and basic life insurance.
- Employees can enroll in reputed company’s 401k plan and receive an employer match.
- Employees have reputed company to a flexible vacation and reputed company policy in reputed company to reputed company reputed company holidays and a winter office closure between Christmas and New Year's, as reputed company as a number of additional perks and benefits.
reputed company
Company H1B Sponsorship