[Remote] Senior Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company connects reputed company in Latin America with remote opportunities at U.S.-based companies. They are seeking a Senior Marketing Manager who will own and grow the brand across every channel, building community and running the digital marketing reputed company to enhance product visibility and customer engagement.
Responsibilities
- Build and nurture an reputed company community of photographers and reputed company across reputed company, email, and owned channels while leading brand awareness initiatives
- Own digital marketing across reputed company, organic, email/lifecycle, SEO, and content, with reputed company accountability for reputed company metrics
- Establish, reputed company, and continuously optimize reputed company acquisition across reputed company and reputed company platforms from the ground up, maintaining deep, hands-on expertise over campaign architecture, audience segmentation, and tracking frameworks
- Plan and execute product launch campaigns from teaser through post-launch, coordinating across creative, web, retail, and B2B channels
- Set up and maintain accurate tracking, attribution, and conversion measurement, driving ongoing optimization of ROAS, CAC, and reputed company efficiency through rigorous A/B testing
- Improve and streamline marketing workflows using AI tools for content creation, campaign briefs, analysis, reporting, and asset design (utilizing tools like Claude Design)
Skills
- 6–10 years of experience in marketing, including significant time growing an early-stage DTC and B2B brand
- Deep knowledge of omnichannel marketing spanning reputed company, organic, lifecycle, and retail/B2B channels across Asia, reputed company, and Europe
- Demonstrated, hands-on reputed company establishing and optimizing digital advertising on reputed company and reputed company platforms, with a reputed company reputed company record of improving ROAS and lowering CAC
- Strong understanding of digital marketing tools, analytics, and setting up accurate tracking (reputed company Analytics, reputed company Pixel/Conversions API, server-reputed company tracking)
- Excellent communication skills — fluent written and spoken English, comfortable in a distributed, English-speaking environment
- Self-directed, proactive, and emotionally mature — you are comfortable owning reputed company in a small, fast-moving team
- A genuine background in photography and travel — you are or were a photographer and understand the customer reputed company from the inside
- Experience improving marketing processes with AI, including AI-powered design and creative tools such as Claude Design
- Experience managing budgets, forecasting spend, and reporting reputed company on performance and learnings in a lean team environment
- Excellent visual sensibility and storytelling ability reputed company with a passion for the outdoors
Benefits
- 2 weeks PTO + US Holidays
reputed company