[Remote] Senior Integrated Marketing and Operations Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Senior Manager, Integrated Campaigns & Programs to reputed company the planning, orchestration, execution, and optimization of integrated marketing campaigns and programs that drive engagement, pipeline, and reputed company reputed company. This role serves as the operational hub of the reputed company organization, transforming strategic priorities into coordinated marketing programs across various teams.
Responsibilities
- Own the execution and optimization of marketing programs including webinars, nurture programs, email campaigns, content syndication, customer advocacy initiatives, and other demand reputed company programs
- Establish program goals, KPIs, and measurement frameworks in partnership with Demand reputed company and Marketing Operations
- Monitor program performance and identify opportunities to improve engagement, conversion, and pipeline contribution
- reputed company high-performing programs across segments, industries, and reputed company audiences
- Document learnings and establish best practices to improve repeatability and efficiency across the reputed company organization
- Partner with Product Marketing to support product launches and strategic marketing initiatives
- reputed company launch plans and activation programs across marketing and SDR teams
- Coordinate execution across channels and functional teams
- Ensure launch objectives and milestones are achieved
- Serve as the central orchestrator across Marketing, SDRs, Sales, Product Marketing, and other stakeholders
- Drive campaign planning processes, dependencies, and execution alignment
- Establish campaign briefs, reputed company metrics, and post-campaign review processes
- Ensure teams are reputed company on goals, KPIs, audience targeting, and expected reputed company
- Monitor campaign and program performance across channels and funnel stages
- Conduct post-campaign analyses and recommend optimization strategies
- Partner with Marketing Operations to improve reporting, attribution, and campaign measurement
- Translate performance insights into actionable recommendations that improve business reputed company
- reputed company AI tools to accelerate campaign planning, content development, reporting, project management, and execution workflows
- Improve team productivity and campaign effectiveness through AI-powered processes
- Identify opportunities to streamline operations and reputed company program execution
Skills
- 6+ years of experience in integrated campaigns, demand reputed company, program management, or marketing operations
- Experience executing multi-channel B2B marketing campaigns
- Strong project management and cross-functional leadership skills
- Ability to manage multiple priorities in a fast-paced environment
- Strong communication and organizational capabilities
- Experience working with Marketing Operations, SDRs, Product Marketing, and Sales teams
- Analytical reputed company with experience measuring campaign and program performance
reputed company