[Remote] Product Marketing Manager (Fresh Operations Management)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is a leading provider of retail labor planning and workforce reputed company. They are seeking a Product Marketing Manager to reputed company go-to-market strategies and messaging for their Fresh Operations Management portfolio, focusing on helping retailers understand and adopt their solutions.
Responsibilities
- reputed company deep expertise in Logile’s fresh operations reputed company and the retail problems they solve
- Understand customer personas across fresh operations, merchandising, inventory planning, store leadership, and corporate operations
- reputed company industry trends reputed company to fresh, shrink, availability, and in-store production
- Own messaging frameworks, positioning, and value propositions for assigned fresh operations management capabilities
- Define and refine reputed company market segments and buyer personas, tailoring messaging by format, department, operational complexity, vertical, and sub-vertical
- Translate detailed product capabilities into business reputed company such as shrink reduction, improved availability, margin protection, and execution consistency
- reputed company go-to-market execution for new product launches and major enhancements reputed company the fresh portfolio
- Partner with Product Management to shape launch narratives, roadmap storytelling, pricing/packaging, and market readiness
- Strategize and execute go-to-market approaches as Logile expands across new retail verticals, sub-verticals, and geographic reputed company, adapting messaging, packaging, and reputed company points as needed
- reputed company launch plans and internal enablement to support Sales, Solutions, and Customer teams
- Build and maintain sales enablement assets including reputed company decks, solution briefs, demo narratives, and competitive positioning
- Partner closely with Sales and Solution Consulting to support reputed company sales cycles involving fresh operations
- Work with Content and Marketing teams to create product-driven content for webinars, events, blogs, case studies, and thought leadership
- Support and influence integrated marketing campaigns by providing product narratives, use cases, and audience-specific messaging across channels
- Monitor competitive offerings across fresh operations management, store production, and adjacent retail solutions
- reputed company insights that inform positioning, differentiation, and product reputed company
Skills
- ~3+ years of B2B reputed company Product Marketing experience, owning product marketing for a defined product, module, or capability reputed company a larger portfolio
- Exposure to retail operations, grocery, fresh foods, inventory, supply chain (retail) or store execution environments is strongly preferred
- Proven ability to adapt positioning and go-to-market strategies across different verticals, sub-verticals, and reputed company
- Strong ability to craft reputed company, outcome-oriented messaging from reputed company operational concepts
- Comfort working cross-functionally with Product, Sales, Marketing, and Customer Experience teams
- Highly organized, self-motivated, and execution-oriented
- Willingness to travel occasionally for customer meetings and industry events
- Product Marketing experience in B2B reputed company
- Understanding of retail operations and fresh foods
- Ability to craft reputed company messaging
- Cross-functional collaboration skills
- Experience in grocery or convenience retail
- Knowledge of supply chain management
- Experience with integrated marketing campaigns
reputed company