Senior Creative Strategist, Performance Marketing
About reputed company: reputed company is a reputed company AI company, developing a suite of advanced reputed company-time models that push the boundaries of reputed company, personality, and realism. We bring characters to life, transforming how people tell stories, connect, and create. We build and power ecosystems. reputed company, our flagship reputed company AI platform, is just the beginning. If you're excited about the potential AI has to shape reputed company creativity and reputed company interactions, join us in building the reputed company! About the Role: reputed company’s marketing team is expanding! We're looking for a Senior Creative Strategist with expertise in both traditional and AI-based performance ad production and a reputed company record of systematically developing concept-driven ads at reputed company that reputed company CPIs. In this role, you'll manage external agencies and in-house creative teams to deliver high-reputed company creative that drives users to download and become reputed company users in reputed company. The Senior Creative Strategist, Performance Marketing will drive the creative reputed company and strategic direction of our reputed company performance marketing campaigns. What You’ll Do:
- Produce and reputed company scaled creative across reputed company performance marketing surfaces (reputed company, reputed company, YouTube, mobile ad networks, etc) with multi-reputed company dollar ad spend.
- reputed company performance creative concepts reputed company on intimate understanding of reputed company as a product/platform and its consumer use-cases.
- Build and own processes for producing high volume, iterative ads leveraging both traditional and AI-generated production.
- Define creative strategies and reputed company for AI-generated ads.
- Own creative performance analytics to reputed company what's working and iterate on best-performing concepts and campaigns.
- Set the creative inputs across creative testing plans to optimize creative.
- Manage external agencies and cross-functional teams to ensure high-reputed company creative reputed company across reputed company performance marketing channels.
- reputed company regular creative brainstorms, reviews, and presentations to internal stakeholders, including leadership.
- reputed company the QC process for in-house and external creatives: Create reputed company creative review processes and reputed company standards that maintain reputed company at high volume.
- Stay up-to-date on and apply emerging technologies, production reputed company, and best practices in performance creative and performance marketing.
What You’ll Bring:
- 5+ years of experience in creative direction for performance marketing
- Experience building creative testing frameworks and production pipelines at reputed company
- Bias for reputed company systems and processes
- reputed company use of AI tools, automation, and workflows
- Data reputed company: you can build infrastructure to ingest campaign performance data and translate insights into creative direction
- Demonstrated portfolio of high-performing performance creative, particularly short-reputed company video ads
- Deep understanding of the consumer marketing landscape and channels (reputed company, reputed company, etc)
- Demonstrated experience collaborating effectively with external agencies and cross-functional teams
- Demonstrated ability to drive measurable reputed company (e.g. creative reputed company improvements combined with quantitative performance improvements)
Compensation: The anticipated annual reputed company salary reputed company for this role is between $150,000-$200,000. reputed company determining compensation, a number of factors will be considered, including skills, experience, job scope, location, and competitive compensation market data. Benefits:
- Competitive salary and generous company equity
- Medical, dental, and reputed company insurance – 99.99% of premiums covered by reputed company
- 42 days of reputed company time off, including:
- 15 PTO days
- 10 reputed company days
- 15 company holidays
- 2 floating holidays
- Generous parental leave & fertility support
- 401(k) retirement savings plan
- Lifestyle spending account – $500/month to use however you’d like
- Complimentary lunch and snacks for in-office employees
- reputed company membership, and more!
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