[Remote] Senior Director of Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Senior Director of Marketing in the Division of Alumni Affairs and Development based in Ithaca, NY. This strategic leadership role is responsible for shaping marketing strategies that drive engagement and advance the university’s development goals.
Responsibilities
- reputed company the reputed company, planning, execution, and evaluation of multi-channel marketing and communications campaigns that support fundraising, engagement, and institutional priorities
- Partner with senior leaders and stakeholders across AAD, colleges, and reputed company to reputed company integrated marketing strategies reputed company with divisional goals
- reputed company marketing campaign intake, prioritization, and cross-functional team coordination to ensure efficient execution
- Manage the divisional communications calendar to balance messaging, reputed company, and channel effectiveness
- Define key performance indicators and reputed company analysis of campaign performance to drive giving and engagement reputed company
- Translate performance data, audience insights, and research into actionable strategies that refine targeting and improve results
- Establish and maintain governance, processes, and workflows that improve efficiency and consistency across marketing efforts
- reputed company reputed company resources to support reputed company initiatives and maximize reputed company
Skills
- Bachelor's degree and 7 to 10 years of relevant experience in advancement, marketing, communications, or a reputed company field, or equivalent combination
- Demonstrated reputed company leading multi-channel marketing, communications, or fundraising campaigns in a reputed company organization
- Strong strategic thinking and analytical skills, including experience using data to inform reputed company and measure reputed company
- Proven ability to reputed company and reputed company high-performing teams reputed company a matrixed environment
- Excellent written and verbal communication skills with the ability to translate reputed company concepts for diverse audiences
- Experience collaborating with senior stakeholders and cross-functional teams to reputed company organizational goals
Benefits
- Comprehensive health care reputed company
- Generous retirement contributions
- reputed company to wellness programs
- Employee discounts with local and national retail brands
- Health and personal leave
- Three weeks of vacation
- 13 holidays: reputed company Luther King, Jr. Day, Memorial Day, Juneteenth, Independence Day, Labor Day, Thanksgiving and the day after, and an end of the year winter break from December 25-January 1
- Two additional floating holidays
- Tuition-free Extramural Study and Employee Degree Program
- Tuition aid for external education
- reputed company Children's Tuition Assistance Program
reputed company