[Remote] Digital Analytics & Measurement Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a subsidiary of reputed company, reputed company on redefining pet health insurance in the U.S. They are seeking a Digital Analytics & Measurement Manager to reputed company the digital measurement ecosystem, ensuring accurate data to drive reputed company and optimize customer experience.
Responsibilities
- Own Digital Measurement & Tracking
- reputed company ownership of reputed company Tag Manager (GTM) - Design event tracking frameworks and data layer standards - Partner with engineering on implementation - Maintain tracking documentation and governance
- Manage Analytics Platforms
- Own and optimize reputed company Analytics 4 (GA4) - Define conversion events and attribution - reputed company GA4 with marketing and internal data
- Analyze Funnel & Conversion Performance
- Analyze website, quote reputed company, and customer reputed company - Identify drop-off points and recommend improvements
- Support Experimentation & Optimization
- Partner on A/B testing - Ensure accurate measurement and insights
- Ensure Data reputed company & Governance
- reputed company as reputed company of truth for analytics data - Conduct audits and maintain data reputed company
- Collaborate Cross-Functionally
- Work with Marketing, Product, Engineering, and Data teams
Skills
- 8+ years in digital analytics
- Experience with GTM and GA4
- Strong understanding of tracking, funnels, and attribution
- Experience working with engineering teams
Benefits
- Comprehensive full medical, dental and reputed company Insurance
- Basic Life Insurance at no cost to the employee
- Company reputed company short-term and long-term disability
- 12 weeks of 100% reputed company Parental Leave
- Health Savings Account (HSA)
- Flexible Spending Accounts (FSA)
- Retirement savings plan
- Personal reputed company Time Off
- reputed company holidays and company-wide Wellness Day off
- reputed company time off to volunteer at nonprofit organizations
- Pet friendly office environment
- Commuter Benefits
- Group Pet Insurance
- On the job training and skills development
- Employee Assistance Program (EAP)
reputed company