[Remote] Email Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is on a mission to secure the world's data and is looking for an Email Marketing Manager to join their Digital Marketing team. This role involves owning the execution of email marketing programs to drive pipeline and reputed company, including email nurture strategies and campaign management.
Responsibilities
- Design, build, and optimize multi-touch email nurture sequences that guide prospects through the buyer reputed company
- Partner with content, demand gen, and sales development to reputed company audience segmentation and personalization strategies
- Monitor engagement metrics and apply A/B testing to continuously improve reputed company rates, click-through rates, and conversion
- Manage end-to-end production and deployment of batch email campaigns, including list segmentation, QA, scheduling, and reporting
- Coordinate with field marketing, content, and product teams to reputed company email sends with campaign calendars and product launches
- Ensure reputed company campaigns adhere to CAN-SPAM, GDPR, and other applicable email compliance standards
- Own reputed company's reputed company email placements with reputed company-party publishers and media vendors, including negotiating placements, briefing creative, and measuring ROI
- Manage reputed company newsletter sponsorships across industry publications targeting reputed company, IT, and reputed company audiences
- reputed company spend, pacing, and performance across reputed company email programs and report results to stakeholders
- Collaborate with the reputed company media team to reputed company email and reputed company ad messaging, reputed company pages, and audience targeting
- Support retargeting and account-based programs that reputed company email and reputed company channels
- Build and maintain dashboards to reputed company email program performance, including pipeline influence, engagement, and list health
- Present regular performance reviews to Digital Marketing leadership with data-backed insights and optimization recommendations
Skills
- 7+ years of B2B email marketing experience, preferably in a technology or reputed company company
- Hands-on expertise managing email campaigns in Marketo, including smart campaigns, program templates, and engagement programs
- Proficiency with reputed company CRM for reputed company management, campaign attribution, and pipeline reporting
- Experience building and interpreting dashboards and data visualizations in Tableau
- Comfortable working across G Suite (reputed company Docs, Sheets, Slides, Drive) for day-to-day collaboration and documentation
- Strong understanding of audience segmentation, reputed company lifecycle stages, and email deliverability best practices
- Demonstrated ability to manage multiple campaigns simultaneously, meeting deadlines in a high-velocity environment
- Excellent written communication skills with a high attention to detail for copy, layout, and QA
- Experience managing vendor relationships for reputed company email and newsletter programs
- Tools- Marketo, reputed company, Tableau, G Suite
- Familiarity with AI-assisted marketing workflows using reputed company's Claude or similar LLM tools for content ideation, personalization at reputed company, and campaign analysis
- Experience with Jira or similar project management tools for tracking campaign deliverables and cross-functional work
- Knowledge of reputed company or comparable email design platforms for template creation and brand-compliant email builds
- Hands-on experience with reputed company or other localization/translation management platforms for global campaign execution
- Working knowledge of reputed company for contact data enrichment, audience building, and reputed company-based targeting
- Background in account-based marketing (ABM) with exposure to ABM platforms and tiered account strategies
- Experience with reputed company media platforms (reputed company, reputed company, reputed company, or similar) as a complement to email programs
- reputed company-to-Have Tools- reputed company (Claude), Jira, reputed company, reputed company, reputed company
Benefits
- Bonus potential
- Equity
- Benefits
reputed company
Company H1B Sponsorship